MANAGING INNOVATION IN ORGANIZATIONS
MGT5MIO
2016
Credit points: 15
Subject outline
Innovation is the key to gaining and maintaining a competitive advantage in the business world. This unit provides a systematic approach to the strategies and processes that underlie successful innovation in goods and services. Using the latest research on the process and practice of innovation, underpinned by an extensive use of site visits to local organizations and the use of case study material, we focus on market, organizational and technological issues in innovation management.
School: La Trobe Business School
Credit points: 15
Subject Co-ordinator: Vanessa Ratten
Available to Study Abroad Students: Yes
Subject year level: Year Level 5 - Masters
Exchange Students: Yes
Subject particulars
Subject rules
Prerequisites: N/A
Co-requisites: N/A
Incompatible subjects: N/A
Equivalent subjects: N/A
Special conditions: For Masters of Management, Masters of Management (Entrepreneurship and Innovation), Masters of Management (Human Resource Management) Masters of Management (Sport Management) and Masters of International Business students.
Graduate capabilities & intended learning outcomes
01. Engaging with radical, continuous and discontinuous innovation.
- Activities:
- Case based seminar and team exercises on models of innovations and on capturing the benefits of innovation and learnings from innovation.
- Related graduate capabilities and elements:
- Inquiry/ Research(Inquiry/ Research)
- Critical Thinking(Critical Thinking)
02. Understand the concept and application of open Innovation - challenges and rewards
- Activities:
- Case seminar , team exercises and final assignment dealing with all the changing landscape of innovation, optimising collaboration, obstacles on a corporate and personal level, the forms and pervasiveness of open innovation
- Related graduate capabilities and elements:
- Information Literacy(Information Literacy)
- Writing(Writing)
- Inquiry/ Research(Inquiry/ Research)
- Critical Thinking(Critical Thinking)
03. Understanding innovation as a competitive advantage
- Activities:
- Case based seminars and team and written exercises to explore the impact of innovation on corporate performance: product or service innovation, process innovation, position innovation inclduing changes in the context in which the products/services are introduced to examine Developing an innovation strategy, sources of innovation and innovation networks. Decision making under uncertainty.
- Related graduate capabilities and elements:
- Writing(Writing)
- Information Literacy(Information Literacy)
- Critical Thinking(Critical Thinking)
- Inquiry/ Research(Inquiry/ Research)
04. Understanding innovation models and strategies
- Activities:
- Case based seminars and presentation approach to building the innovation case, to creating new products and services and to guide the exploitation of new ventures
- Related graduate capabilities and elements:
- Writing(Writing)
- Critical Thinking(Critical Thinking)
- Inquiry/ Research(Inquiry/ Research)
- Information Literacy(Information Literacy)
05. Understanding the scope of innovation
- Activities:
- Case based discussion, team exercises and lectures to explore the definition, concepts, history of innovation management. This will include understanding innovation as a competitive advantage, what innovation is and why it matters to build the argument for innovation as a core business product
- Related graduate capabilities and elements:
- Information Literacy(Information Literacy)
- Writing(Writing)
- Critical Thinking(Critical Thinking)
- Inquiry/ Research(Inquiry/ Research)
City Campus, 2016, Semester 1, Night
Overview
Online enrolment: Yes
Maximum enrolment size: 40
Enrolment information: Space constraints- maximum 30 students TBA
Subject Instance Co-ordinator: Vanessa Ratten
Class requirements
LectureWeek: 10 - 22
One 2.0 hours lecture per week on any day including weekend at night from week 10 to week 22 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| 1,500-word individual assignment | 35 | 01, 02, 03, 04, 05 | |
| 2,500-word innovation management strategy/plan | 40 | 01, 02, 03, 04, 05 | |
| group presentation (10 min per student) | 25 | 01, 02, 03, 04, 05 |