vpa1ad1 applied design 1
APPLIED DESIGN 1
VPA1AD1
2014
Credit points: 15
Subject outline
The application of techniques for visual communication is at the core of this unit. Through applied projects such essential skills as construction techniques, layout visualisation and presentation, applied drawing, photo mechanical and reproductive techniques, photographic and typographic application are developed.
FacultyFaculty of Humanities & Social Sciences
Credit points15
Subject Co-ordinatorGeoff Hocking
Available to Study Abroad StudentsYes
Subject year levelYear Level 1 - UG
Exchange StudentsYes
Subject particulars
Subject rules
PrerequisitesN/A
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Special conditionsN/A
Learning resources
Readings
Resource Type | Title | Resource Requirement | Author and Year | Publisher |
---|---|---|---|---|
Readings | Basic typography: a design manual, | Recommended | Craig, J. 1990 | WATSON-GUPTILL |
Readings | Stop stealing sheep and find out how type really works, | Recommended | Spiekerman, E. and Ginger, E. M. 1993 | ADOBE PRESS |
Readings | The elements of typographic style, | Recommended | Bringhurst, R. 2005 | HARTLEY & MARKS |
Subject options
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Bendigo, 2014, Semester 1, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorGeoff Hocking
Class requirements
LectureWeek: 10 - 22
One 1.0 hours lecture other recurrence on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
WorkShopWeek: 10 - 22
One 2.0 hours workshop other recurrence on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
Assessments
Assessment element | Comments | % |
---|---|---|
Introduction to graphic production programs: illustrator, photoshop and indesign | (800 word equivalent) | 20 |
Introduction to packaging, design to a brief; Southern Cross Pacaking Awards Eentry. | (800 word equivalent) | 20 |
Introduction to typographic form: headline setting, spacing and kerning; text setting. | (800 word equivalent) | 20 |
Packaging: content, research and project/product documentation [rationale]. | (800 word equivalent) | 20 |
Typographic form: study of font styles and relationships. | (800 word equivalent) | 20 |
Mildura, 2014, Semester 1, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorNeil Fettling
Class requirements
LectureWeek: 10 - 22
One 1.0 hours lecture other recurrence on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
WorkShopWeek: 10 - 22
One 2.0 hours workshop other recurrence on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
Assessments
Assessment element | Comments | % |
---|---|---|
Introduction to graphic production programs: illustrator, photoshop and indesign | (800 word equivalent) | 20 |
Introduction to packaging, design to a brief; Southern Cross Pacaking Awards Eentry. | (800 word equivalent) | 20 |
Introduction to typographic form: headline setting, spacing and kerning; text setting. | (800 word equivalent) | 20 |
Packaging: content, research and project/product documentation [rationale]. | (800 word equivalent) | 20 |
Typographic form: study of font styles and relationships. | (800 word equivalent) | 20 |