Not currently offered

Credit points: 15

Subject outline

In this subject students examine the strategic decisions, actions and leadership that determine the success of health service organisations. To achieve this, students will focus on the health care system and organisations from the strategic planning and management viewpoint, as well as covering marketing fundamentals and key components of operations management and research essential for decision analysis. Major issues and trends with an impact on the strategic and operations management of health services organisations will be discussed. This subject is designed for the student to use much of the material previously covered in other subjects, as well as healthcare management experience to further develop the skills to deal with real life strategic and operational situations. Practical health services management problems relating to strategic planning and management, marketing and operations management are addressed through group projects and exercises.

FacultyFaculty of Health Sciences

Credit points15

Subject Co-ordinatorSandra Leggat

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules

Prerequisites PHE5HOR


Incompatible subjectsN/A

Equivalent subjectsN/A

Special conditions Offered subject to sufficient enrolment numbers.

Learning resources


Resource TypeTitleResource RequirementAuthor and YearPublisher
ReadingsPHE4HSO subject manual.RecommendedN/AN/A
ReadingsImprove your competitive strategy.PreliminaryZuckerman, D. 2002.HEALTH ADMINISTRATION PRESS.
ReadingsPrinciples of service marketing.PreliminaryPalmer, A.MCGRAW HILL.
ReadingsThe strategic health care manager.PreliminaryStevens, G.JOSSEY BASS.

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