RESEARCHING MEDIA AUDIENCES

MST3RMA

2014

Credit points: 15

Subject outline

This subject addresses cultural production, research and practice in a range of audio-visual technologies including social media formats and the formation, maintenance and theorisation of audiences in contemporary digital cultures. Mobile and personal media technologies separate from, as well as integrated into, industry practices and media arts have changed the landscape of screen culture, providing a range of viewing experiences alongside television. This will be examined in relation to various key research methodologies relevant to both media and social sciences.

Faculty: Faculty of Humanities & Social Sciences

Credit points: 15

Subject Co-ordinator: Terrie Waddell

Available to Study Abroad Students: Yes

Subject year level: Year Level 3 - UG

Exchange Students: Yes

Subject particulars

Subject rules

Prerequisites: 15 credit points of first-year and 30 credit points of second-year level subjects from Media: screen + sound or Media Studies or Cinema Studies

Co-requisites: N/A

Incompatible subjects: MST2RMA & MSS3ADR

Equivalent subjects: N/A

Special conditions: N/A

Melbourne, 2014, Semester 1, Day

Overview

Online enrolment: Yes

Maximum enrolment size: N/A

Enrolment information:

Subject Instance Co-ordinator: Terrie Waddell

Class requirements

LectureWeek: 10 - 22
One 1.0 hours lecture per week on weekdays during the day from week 10 to week 22 and delivered via blended.

TutorialWeek: 10 - 22
One 2.0 hours tutorial per week on weekdays during the day from week 10 to week 22 and delivered via blended.

Assessments

Assessment elementComments%
1,000-word Literature review (essay)30
2,500-word Essay Research project outline50
Two 500-word equivalent online quizzes20