Credit points: 30

Subject outline

This subject examines strategic management, focusing on how top management and organisational leaders develop and implement strategies in diverse organisational contexts. It focuses on the techniques applied to gain competitive advantage, and the decisions and actions taken to guide the firm in competitive environments. Key topics in strategic management include: industry and competitor analysis; generic strategies; the resource based view of the firm; resources, capabilities and core competencies; diversification and integration; international business strategy; and organisational structure, control and change.

FacultyFaculty of Business, Economics and Law

Credit points30

Subject Co-ordinatorTimothy Marjoribanks

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules



Incompatible subjectsN/A

Equivalent subjectsN/A

Special conditionsN/A

Subject options

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Start date between: and    Key dates

City Campus, 2014, Semester 1, Night


Online enrolmentYes

Maximum enrolment sizeN/A

Enrolment information

Subject Instance Co-ordinatorMichael Burgess

Class requirements

Seminar Week: 10 - 22
One 3.0 hours seminar per week on weekdays at night from week 10 to week 22 and delivered via face-to-face.


Assessment elementComments%
One group assignment (3-4 students per group, at 3,000 words per student)30
One x 2,000 word individual essay20
One x 5,000 word individual essay50