BUSINESS RESEARCH METHODS

MGT5BRM

Not currently offered

Credit points: 15

Subject outline

This subject provides a critical engagement with business research methods, and considers both quantitative and qualitative approaches to research. It provides students with skills required to undertake empirical, archival, descriptive, and analytical research in business contexts. Report, thesis writing, and presentation skills are also considered.

FacultyFaculty of Business, Economics and Law

Credit points15

Subject Co-ordinatorRichard Pech

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules

Prerequisites Student must have 75% WAM before enrolling in this subject

Co-requisitesN/A

Incompatible subjectsN/A

Equivalent subjectsN/A

Special conditionsN/A

Readings

Resource TypeTitleResource RequirementAuthor and YearPublisher
ReadingsBusiness Research MethodsPrescribedZikmund, W.GTHOMSON, OHIO (LATEST EDITION)
ReadingsResearch Design in Social ResearchPrescribedDe Vaus, D (2002)SAGE LONDON

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