BUSINESS RESEARCH METHODS
MGT5BRM
Not currently offered
Credit points: 15
Subject outline
This subject provides a critical engagement with business research methods, and considers both quantitative and qualitative approaches to research. It provides students with skills required to undertake empirical, archival, descriptive, and analytical research in business contexts. Report, thesis writing, and presentation skills are also considered.
Faculty: Faculty of Business, Economics and Law
Credit points: 15
Subject Co-ordinator: Richard Pech
Available to Study Abroad Students: Yes
Subject year level: Year Level 5 - Masters
Exchange Students: Yes
Subject particulars
Subject rules
Prerequisites: Student must have 75% WAM before enrolling in this subject
Co-requisites: N/A
Incompatible subjects: N/A
Equivalent subjects: N/A
Special conditions: N/A
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Business Research Methods | Prescribed | Zikmund, W.G | THOMSON, OHIO (LATEST EDITION) |
| Readings | Research Design in Social Research | Prescribed | De Vaus, D (2002) | SAGE LONDON |