QUANTITATIVE DATA ANALYSIS FOR MANAGEMENT AND MARKETING RESEARCH
MGT4QNT
Not currently offered
Credit points: 15
Subject outline
In this subject, students will explore the quantitative analysis techniques that are commonly used by researchers, analysts and managers to examine data to provide answers to important research questions. Students will develop the ability to analyse, interpret and report quantitative data, using suitable univariate and multivariate methods. Such techniques are commonly used in management, marketing and human resource management research and also provide a basis for evidence-based decision-making and policy analysis.
Faculty: Faculty of Business, Economics and Law
Credit points: 15
Subject Co-ordinator: Greg Jamieson
Available to Study Abroad Students: Yes
Subject year level: Year Level 4 - UG/Hons/1st Yr PG
Exchange Students: Yes
Subject particulars
Subject rules
Prerequisites: N/A
Co-requisites: N/A
Incompatible subjects: N/A
Equivalent subjects: N/A
Special conditions: Acceptance into the School of Management Honours Program