Not currently offered

Credit points: 15

Subject outline

This subject introduces students to the role and history of sport media, particularly as it relates to the social, cultural, economic and political role of sport media. Through lectures and seminar discussion, students will examine the role of the media in enhancing the value of sport sponsorship, the links between sports and nationalism, gender issues, the coverage of drugs in sport and ethics in sport media. Students will also examine the cultural side of the sport media, including the cultural status of sport stars and sport in cinema. More specialised areas such as the changing relationship between print sport journalism and sport broadcasting will also be examined.

FacultyFaculty of Humanities & Social Sciences

Credit points15

Subject Co-ordinatorDavid Lowden

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules

Prerequisites Enrolment in the Master of Global Communications or the Master of International Buisness / Global Communications


Incompatible subjectsN/A

Equivalent subjectsN/A

Special conditionsN/A

Learning resources


Resource TypeTitleResource RequirementAuthor and YearPublisher
ReadingsCourse ReaderPrescribedJournalism Department, LTU2010

Subject options

Select to view your study options…

Start date between: and    Key dates

Subject not currently offered - Subject options not available.