BUSINESS RESEARCH METHODS

BUA5BRM

Not currently offered

Credit points: 15

Subject outline

This subject will provide an overview of business research methods. It will provide an entry point for MBA students. The subject also provides the first steps towards understanding research methods for Masters by Research and PhD students. The subject will provide the student with fundamental tools to undertake empirical, archival, descriptive, and analytical research within the business context. The subject will include both quantitative and qualitative research methods as deemed to be appropriate for the nature of the student project. Report and thesis writing, as well as presentation skills will also be included

FacultyFaculty of Business, Economics and Law

Credit points15

Subject Co-ordinatorAmalia Di Iorio

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules

Prerequisites Enrolment in LMMBA; must have completed BUA5PSD, BUA5FMA, BUA5VED and BUA5MGT

Co-requisitesN/A

Incompatible subjectsN/A

Equivalent subjectsN/A

Special conditions The University reserves the right to offer this subject in other modes including seminars, lectures, and block mode or modes using electronic technologies. When offered in different modes, assessment schemes may also be varied.

Readings

Resource TypeTitleResource RequirementAuthor and YearPublisher
ReadingsBusiness Research MethodsPrescribedZikmund, W.G.THOMSON, OHIO (LATEST EDITION)
ReadingsResearch Design in Social ResearchPrescribedDe Vaus, D.SAGE LONDON 2002

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