ths3hme hallmark events
HALLMARK EVENTS
THS3HME
2014
Credit points: 15
Subject outline
This subject investigates and analyses the relationship between events and tourism. Student will learn how and why destinations develop or utilize events with the objective of increasing tourism. There will be a particular focus on Mega and Hallmark Events and issues of using events for the long-term development of destination imaging, events/ tourism precincts, events legacy, events portfolios and evaluation processes for events.
FacultyFaculty of Business, Economics and Law
Credit points15
Subject Co-ordinatorWarwick Frost
Available to Study Abroad StudentsYes
Subject year levelYear Level 3 - UG
Exchange StudentsYes
Subject particulars
Subject rules
PrerequisitesN/A
Co-requisitesN/A
Incompatible subjects THS3ECM, THS3SEM
Equivalent subjectsN/A
Special conditionsN/A
Subject options
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Melbourne, 2014, Semester 1, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorWarwick Frost
Class requirements
LectureWeek: 10 - 22
One 2.0 hours lecture other recurrence on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
TutorialWeek: 10 - 22
One 1.0 hours tutorial other recurrence on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
Assessments
Assessment element | Comments | % |
---|---|---|
one 2,000-word essay | 40 | |
one 2-hour final examination | 50 | |
one 500-word essay | 10 |