BUSINESS RESEARCH METHODS
BUA5BRM
2020
Credit points: 15
Subject outline
In this subject you will gain an overview of business research methods. It will provide an entry point for MBA students. You will also be provided with the first steps towards understanding research methods for Masters by Research and PhD students. You will gain the fundamental tools to undertake empirical, archival, descriptive, and analytical research within the business context. You will learn about both quantitative and qualitative research methods as deemed to be appropriate for the nature of your project. Report and thesis writing, as well as presentation skills will also be included.
School: La Trobe Business School (Pre 2022)
Credit points: 15
Subject Co-ordinator: Ged Kennett
Available to Study Abroad/Exchange Students: Yes
Subject year level: Year Level 5 - Masters
Available as Elective: No
Learning Activities: N/A
Capstone subject: No
Subject particulars
Subject rules
Prerequisites: Enrolment in LMMBA; must have completed all core subjects Requires subject co-ordinator's approval
Co-requisites: N/A
Incompatible subjects: MGT5BRM
Equivalent subjects: MGT5BRM
Quota Management Strategy: N/A
Quota-conditions or rules: N/A
Special conditions: N/A
Minimum credit point requirement: N/A
Assumed knowledge: N/A
Learning resources
Research methods for business and social science
Resource Type: Book
Resource Requirement: Prescribed
Author: Adams, J., Khan, H., and Raeside, R.
Year: N/A
Edition/Volume: N/A
Publisher: SAGE Publications
ISBN: N/A
Chapter/article title: N/A
Chapter/issue: N/A
URL: N/A
Other description: N/A
Source location: N/A
Business Research Methods
Resource Type: Book
Resource Requirement: Recommended
Author: Zikmund, W.G.
Year: N/A
Edition/Volume: N/A
Publisher: THOMSON, OHIO (LATEST EDITION)
ISBN: N/A
Chapter/article title: N/A
Chapter/issue: N/A
URL: N/A
Other description: N/A
Source location: N/A
Qualitative data analysis. An Introduction
Resource Type: Book
Resource Requirement: Recommended
Author: Grbich, C.
Year: 2011
Edition/Volume: N/A
Publisher: SAGE Publications
ISBN: N/A
Chapter/article title: N/A
Chapter/issue: N/A
URL: N/A
Other description: N/A
Source location: N/A
Career Ready
Career-focused: No
Work-based learning: No
Self sourced or Uni sourced: N/A
Entire subject or partial subject: N/A
Total hours/days required: N/A
Location of WBL activity (region): N/A
WBL addtional requirements: N/A
Graduate capabilities & intended learning outcomes
Graduate Capabilities
Intended Learning Outcomes
Melbourne (Bundoora), 2020, Semester 2, Day
Overview
Online enrolment: Yes
Maximum enrolment size: N/A
Subject Instance Co-ordinator: Kirsty Forsdike
Class requirements
SeminarWeek: 31 - 43
One 3.00 hours seminar per week on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Category | Contribution | Hurdle | % | ILO* |
|---|---|---|---|---|---|
One Individual Essay (1,500 words)Literature review | N/A | N/A | No | 25 | SILO1, SILO2 |
Case-study analysis and report (1,500 words)Case-study on research ethics | N/A | N/A | No | 25 | SILO2, SILO3 |
One Individual Research proposal (2,500 words) | N/A | N/A | No | 40 | SILO1, SILO2, SILO4 |
One Individual oral presentation (3 minutes) (equivalent to 500 words)Oral presentation of research proposal | N/A | N/A | No | 10 | SILO1, SILO2, SILO4 |