DISRUPTION IN BUSINESS
BUS1DIB
2019
Credit points: 15
Subject outline
Traditional business models are being disrupted by numerous factors. Chief among them are new technologies that change how businesses operate. One commonality observed among these disruptive trends is the role of data. Data has become a highly valued business asset, forming a strong foundation to high quality decision processes. This subject will introduce you to the role of data in disrupting traditional business operations and formulating business strategy. You will gain an appreciation of how data can be turned into business insights through a process called analytics, using examples across a range of business problems. On completion of this subject, you will appreciate the pivotal role that data and analytics play in various strategic initiatives within organisations, and the strategies that link analytics to business performance while balancing issues such as ethical and data governance.
School: La Trobe Business School
Credit points: 15
Subject Co-ordinator: Shalinka Jayatilleke
Available to Study Abroad Students: Yes
Subject year level: Year Level 1 - UG
Exchange Students: Yes
Subject particulars
Subject rules
Prerequisites: N/A
Co-requisites: N/A
Incompatible subjects: N/A
Equivalent subjects: N/A
Special conditions: N/A
Graduate capabilities & intended learning outcomes
01. Explain the role of data and analytics in disrupting traditional business models.
- Activities:
- Enquiry based learning class room activities, discussions and essay writing.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Quantitative Literacy)
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Personal and Professional Skills(Ethical behaviour,Adaptability Skills,Study and Learning Skills)
- Personal and Professional Skills(Ethical behaviour,Adaptability Skills,Study and Learning Skills)
02. Understand the value of analytics from various case examples across key business functions and industries.
- Activities:
- Experiential exercises, simulations.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Quantitative Literacy)
- Literacies and Communication Skills(Writing,Quantitative Literacy)
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Personal and Professional Skills(Ethical behaviour,Adaptability Skills,Study and Learning Skills)
03. Recognise the importance of data ethics and governance to business success and longevity.
- Activities:
- Enquiry based learning class room activities, peer feedback activities, individual written essay.
- Related graduate capabilities and elements:
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Personal and Professional Skills(Ethical behaviour,Adaptability Skills,Study and Learning Skills)
- Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)
04. Discuss how business performance management can be linked to any data strategy and data analytics initiatives.
- Activities:
- Case studies, discussions and essay writing.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Quantitative Literacy)
- Literacies and Communication Skills(Writing,Quantitative Literacy)
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Personal and Professional Skills(Ethical behaviour,Adaptability Skills,Study and Learning Skills)
Melbourne, 2019, Semester 1, Blended
Overview
Online enrolment: Yes
Maximum enrolment size: N/A
Enrolment information:
Subject Instance Co-ordinator: Shalinka Jayatilleke
Class requirements
WorkShopWeek: 10 - 22
One 2.0 hours workshop per week on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
"In addition, students are expected to undertake between 1-3 hours of learning and assessment activities each week prior to class."
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| Self-reflection report on the role of analytics in business (1,000-words). | Individual Assignment | 30 | 01, 02 |
| Weekly exercises | 1,000-words equivalent | 30 | 01, 02, 03, 04 |
| 2,000-word report proposing a solution to disruption to a traditional business | Individual Assignment | 40 | 01, 02, 03, 04 |
Melbourne, 2019, Semester 2, Blended
Overview
Online enrolment: Yes
Maximum enrolment size: N/A
Enrolment information:
Subject Instance Co-ordinator: Shalinka Jayatilleke
Class requirements
WorkShopWeek: 31 - 43
One 2.0 hours workshop per week on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
"In addition, students are expected to undertake between 1-3 hours of learning and assessment activities each week prior to class."
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| Self-reflection report on the role of analytics in business (1,000-words). | Individual Assignment | 30 | 01, 02 |
| Weekly exercises | 1,000-words equivalent | 30 | 01, 02, 03, 04 |
| 2,000-word report proposing a solution to disruption to a traditional business | Individual Assignment | 40 | 01, 02, 03, 04 |