DESIGN STUDIES 4

VPA2DS4

2017

Credit points: 30

Subject outline

Design Studies 4 further develops techniques that encourage lateral conceptualisation and application of innovative ideas for the resolution of design media communications. This subject extends the design thinking investigation to a broad range of design applications with specific attention to page and grid layout, corporate style development, promotion design, visual merchandising, display and packaging, photography and print concepts. Project outcomes are developed to an industry presentation visual standard with simulated and/or live briefs throughout the semester. Typographic skills and applications are extended, and projects are consolidated by feed forward critique of project outcomes.

School: School of Humanities & Social Sciences

Credit points: 30

Subject Co-ordinator: Vincent Alessi

Available to Study Abroad Students: Yes

Subject year level: Year Level 2 - UG

Exchange Students: Yes

Subject particulars

Subject rules

Prerequisites: VPA2DS3

Co-requisites: N/A

Incompatible subjects: N/A

Equivalent subjects: N/A

Special conditions: CORE subject for ABCAB (Graphic Design) and ABCAM (Graphic design)

Graduate capabilities & intended learning outcomes

01. Review designs with a view to identifying areas of improvement.

Activities:: Analysing activities, reflective activities, self directed activities, studio based learning activities, discussion with peers.
Related graduate capabilities and elements:: Literacies and Communication Skills(Writing,Speaking); Literacies and Communication Skills(Writing,Speaking); Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)

02. Construct and analyse approaches to manage promotional materials across print and screen based media with confidence.

Activities:: Demonstration, self directed activities, discussion, studio based learning activities
Related graduate capabilities and elements:: Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research); Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research); Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)

03. Develop strategies to effectively manage multiple page design elements and grid structures.

Activities:: Demonstration, self directed activities, discussion, studio based learning activities
Related graduate capabilities and elements:: Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research); Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)

Bendigo, 2017, Semester 2, Day

Overview

Online enrolment: Yes

Maximum enrolment size: N/A

Enrolment information:

Subject Instance Co-ordinator: Vincent Alessi

Class requirements

WorkShop
One 2.0 hours workshop per week on weekdays during the day and delivered via face-to-face.

Lecture
One 1.0 hours lecture per week on weekdays during the day and delivered via face-to-face.

Assessments

Assessment element	%	ILO*
Hindsight: re-vamp of previous design (Southern Cross) Essay and design diagrams. (2300 word equ)	30	01, 02, 03
Idea Starters: Poster, web ad and ticketing. (2300 word equ)	30	01, 02, 03
Idea Starters: #Desktop#, 8pg publication design and cover (3000 word equ)	40	01, 02, 03

Mildura, 2017, Semester 2, Day