APPLIED DESIGN 3

VPA2AD3

2017

Credit points: 15

Subject outline

Applied Design 3 builds on a wide range of skills in digital technologies through assigned and self directed projects incorporating image manipulation and design, and consolidates expertise in the creative use of digital tools essential to the professional practice of communication through, both file preparation for print, and for real-time digital presentation. This subject ensures a full-working knowledge of production techniques for industry based outcomes: photography for presentation, typographic application and creative conceptualization. Scanning, re-screening, image manipulation, layers, clipping paths, file management and production for real-time presentations are essential skills to be mastered in this subject. Through a sequence of applied projects practical experience is developed in preparing graphics suitable for the production of contemporary digital media: web techniques and digital animation technologies.

School: School of Humanities & Social Sciences

Credit points: 15

Subject Co-ordinator: Vincent Alessi

Available to Study Abroad Students: Yes

Subject year level: Year Level 2 - UG

Exchange Students: Yes

Subject particulars

Subject rules

Prerequisites: N/A

Co-requisites: N/A

Incompatible subjects: N/A

Equivalent subjects: N/A

Special conditions: CORE subject for ABACB (Graphic Design) and ABCAM (Graphic Design)

Learning resources

Readings

Resource Type	Title	Resource Requirement	Author and Year	Publisher
Readings	Fresh ideas in Photoshop,	Recommended	Evans, P. 1998	F & W
Readings	Mastering Photoshop CS3 for print design and production,	Recommended	Locassio, T. 2007	WILEY
Readings	Software essentials for graphic designers,	Recommended	Gatter, M. 2006	YALE UNIVERSITY PRESS

Graduate capabilities & intended learning outcomes

01. Create designs that meet industry expectations both technically and conceptually.

Activities:: Studio workshop activities, lecture, student directed self study exercises, collaborative group work.
Related graduate capabilities and elements:: Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research); Personal and Professional Skills(Teamwork including leadership and working in groups); Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)

02. Produce technical artwork in a creative manner for both CD packaging and screen production

Activities:: Studio workshop activities, Case Studies.
Related graduate capabilities and elements:: Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research); Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research); Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)

03. Create a story based, typographic and image shared design outcome, consolidating screen presentation and animation skills and knowledge

Activities:: Studio learning activities, Peer review, collaborative group work.
Related graduate capabilities and elements:: Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research); Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research); Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)

Bendigo, 2017, Semester 1, Day

Overview

Online enrolment: Yes

Maximum enrolment size: N/A

Enrolment information:

Subject Instance Co-ordinator: Vincent Alessi

Class requirements

Lecture
One 1.0 hours lecture per week on weekdays during the day and delivered via face-to-face.

WorkShop
One 2.0 hours workshop per week on weekdays during the day and delivered via face-to-face.

Assessments

Assessment element	%	ILO*
Design Graphics: External publication design (Cover) (800 word equ)	20	01, 02, 03
CD design: Work and turn technical exercise and screen based artwork. (1500 word equ)	40	02, 03
Narrative sequence: screen based abbreviated visual essay. (1500 word equ)	40	01, 03

Mildura, 2017, Semester 1, Day