ths3eop event planning
EVENT PLANNING
THS3EOP
2017
Credit points: 15
Subject outline
This subject provides you with an understanding of the issues and complexities involved in developing and staging community events. The subject allows you to explore how community organisations and local governments stage events for a range of economic, social and political reasons. The subject uses a triple-bottom line approach to the development of event objectives and you will examine the processes of involving and satisfying a diverse range of event stakeholders with competing interests. This subject allows you to examine the process of developing a strategic plan for creating and running a community event and provide you with a detailed knowledge of the requirements of planning a community event.
SchoolLa Trobe Business School
Credit points15
Subject Co-ordinatorElspeth Frew
Available to Study Abroad StudentsYes
Subject year levelYear Level 3 - UG
Exchange StudentsYes
Subject particulars
Subject rules
Prerequisites THS1FEM
Co-requisitesN/A
Incompatible subjects THS3TVP
Equivalent subjectsN/A
Special conditions This subject is a core in the degrees BBus (Event Management), BBus (Event Management/Tourism Management) and BBus (Event Management/Marketing) and a core in the Event Management major. Preference will be given to students with this subject as a core and those who are currently completing a major in Tourism and Hospitality or who are enrolled in the BBus (Tourism and Hospitality) degree.
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Festival and Special Event Management (5th edition) | Prescribed | Allen, J., O'Toole, W., Harris, R., and McDonnell, I. (2010) | John Wiley and Sons Australia |
Graduate capabilities & intended learning outcomes
01. Report on the economic, social and political reasons for staging community and government events
- Activities:
- Report, On-line activities, Presentation, Event Brief and Exam
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
02. Demonstrate an awareness of the ethical issues relating to the planning of community events
- Activities:
- Report, On-line activities, Presentation, Event Brief and Exam
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
03. Discuss the importance of the triple bottom line approach and its application to community events
- Activities:
- Report, On-line activities, Presentation and Exam
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
04. Discuss, analyse, and present the issues and complexities of developing and staging community events
- Activities:
- Report, On-line activities, Presentation, Event Brief and Exam
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
05. Discuss, analyse and present (with a team) the strategic planning of objectives and the processes of involving and satisfying a diverse range of stakeholders with competing interests
- Activities:
- Report, On-line activities, Presentation, Event Brief and Exam
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
Subject options
Select to view your study options…
Bendigo, 2017, Semester 1, Blended
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorPaul Willard
Class requirements
LectureWeek: 10 - 22
One 3.0 hours lecture per week on weekdays during the day from week 10 to week 22 and delivered via online.
"Approximately 3 hours of online learning and assessment activities per week."
SeminarWeek: 10 - 22
One 2.0 hours seminar per week on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| One x 2-hour final examination | The exam will be held during the university exam period | 30 | 01, 02, 03, 04, 05 |
| One x Presentation (Group) | The Presentation group will consist of 3-4 students. Students are expected to present for a total of 15 minutes in the seminar. (500 word equivalency) | 15 | 01, 02, 03, 04, 05 |
| One x Event Brief (500 words per student) | The Event Brief is a group assessment task. Groups consist of 3-4 students | 20 | 01, 02, 04, 05 |
| One x Individual Report (1,500 words) | 20 | 01, 02, 03, 04, 05 | |
| Weekly On-line Exercises and Activities | Students log into LMS each week to complete these on-line exercises and activities. Each week there is a reading to complete, videos to watch and a Quiz to complete. (250 word equivalency) | 15 | 02, 04, 05 |
Melbourne, 2017, Semester 1, Blended
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorElspeth Frew
Class requirements
LectureWeek: 10 - 22
One 3.0 hours lecture per week on weekdays during the day from week 10 to week 22 and delivered via online.
"Approximately 3 hours of online learning and assessment activities per week."
SeminarWeek: 10 - 22
One 2.0 hours seminar per week on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| One x 2-hour final examination | The exam will be held during the university exam period | 30 | 01, 02, 03, 04, 05 |
| One x Presentation (Group) | The Presentation group will consist of 3-4 students. Students are expected to present for a total of 15 minutes in the seminar. (500 word equivalency) | 15 | 01, 02, 03, 04, 05 |
| One x Event Brief (500 words per student) | The Event Brief is a group assessment task. Groups consist of 3-4 students | 20 | 01, 02, 04, 05 |
| One x Individual Report (1,500 words) | 20 | 01, 02, 03, 04, 05 | |
| Weekly On-line Exercises and Activities | Students log into LMS each week to complete these on-line exercises and activities. Each week there is a reading to complete, videos to watch and a Quiz to complete. (250 word equivalency) | 15 | 02, 04, 05 |