vpa2ad3 applied design 3
APPLIED DESIGN 3
VPA2AD3
2015
Credit points: 15
Subject outline
Applied Design 3 builds on a wide range of skills in digital technologies through assigned and self directed projects incorporating image manipulation and design, and consolidates expertise in the creative use of digital tools essential to the professional practice of communication through, both file preparation for print, and for real-time digital presentation. This subject ensures a full-working knowledge of production techniques for industry based outcomes: photography for presentation, typographic application and creative conceptualization. Scanning, re-screening, image manipulation, layers, clipping paths, file management and production for real-time presentations are essential skills to be mastered in this subject. Through a sequence of applied projects practical experience is developed in preparing graphics suitable for the production of contemporary digital media: web techniques and digital animation technologies.
SchoolSchool of Humanities & Social Sciences
Credit points15
Subject Co-ordinatorNeil Fettling
Available to Study Abroad StudentsYes
Subject year levelYear Level 2 - UG
Exchange StudentsYes
Subject particulars
Subject rules
PrerequisitesN/A
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Special conditions CORE subject for ABACB (Graphic Design) and ABCAM (Graphic Design)
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Fresh ideas in Photoshop, | Recommended | Evans, P. 1998 | F & W |
| Readings | Mastering Photoshop CS3 for print design and production, | Recommended | Locassio, T. 2007 | WILEY |
| Readings | Software essentials for graphic designers, | Recommended | Gatter, M. 2006 | YALE UNIVERSITY PRESS |
Graduate capabilities & intended learning outcomes
01. Create designs that meet industry expectations both technically and conceptually.
- Activities:
- Studio workshop activities, lecture, student directed self study exercises, collaborative group work.
- Related graduate capabilities and elements:
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Personal and Professional Skills(Teamwork including leadership and working in groups)
- Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)
02. Produce technical artwork in a creative manner for both CD packaging and screen production
- Activities:
- Studio workshop activities, Case Studies.
- Related graduate capabilities and elements:
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)
03. Create a story based, typographic and image shared design outcome, consolidating screen presentation and animation skills and knowledge
- Activities:
- Studio learning activities, Peer review, collaborative group work.
- Related graduate capabilities and elements:
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Creative Problem-solving,Inquiry/Research)
- Discipline -Specific Knowledge and Skills(Discipline-Specific Knowledge and Skills)
Subject options
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Bendigo, 2015, Semester 1, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorNeil Fettling
Class requirements
Lecture
One 1.0 hours lecture per week on weekdays during the day and delivered via face-to-face.
WorkShop
One 2.0 hours workshop per week on weekdays during the day and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| Design Graphics: External publication design (Cover) (800 word equ) | 20 | 01, 02, 03 | |
| CD design: Work and turn technical exercise and screen based artwork. (1500 word equ) | 40 | 02, 03 | |
| Narrative sequence: screen based abbreviated visual essay. (1500 word equ) | 40 | 01, 03 |
Mildura, 2015, Semester 1, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorNeil Fettling
Class requirements
Lecture
One 1.0 hours lecture per week on weekdays during the day and delivered via face-to-face.
WorkShop
One 2.0 hours workshop per week on weekdays during the day and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| Design Graphics: External publication design (Cover) (800 word equ) | 20 | 01, 02, 03 | |
| CD design: Work and turn technical exercise and screen based artwork. (1500 word equ) | 40 | 02, 03 | |
| Narrative sequence: screen based abbreviated visual essay. (1500 word equ) | 40 | 01, 03 |