ths3sce evt proj
EVENT PROJECT
THS3SCE
2015
Credit points: 15
Subject outline
This advanced subject is designed to build on students' knowledge gained from previous events management subjects. The subject provides an understanding of the role and process of developing a strategic plan for staging community events. It explores the importance of a triple bottom line approach and the need for event managers to draw on relevant and topical frameworks, theories and issues in the planning and event design process.
SchoolLa Trobe Business School
Credit points15
Subject Co-ordinatorElspeth Frew
Available to Study Abroad StudentsYes
Subject year levelYear Level 3 - UG
Exchange StudentsYes
Subject particulars
Subject rules
Prerequisites THS3EOP Event Planning
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Special conditions This subject is a core in the degrees BBus (Event Management) BBus (Event Management/Tourism Management) and BBus (Event Management/Marketing) and the pre-requisiste for this subject is THS3EOP Event Planning.
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Festival and Special Event Mangement 5th edition | Prescribed | Allen, J., O'Toole, W., Harris, R., and McDonnell, I. (2011) | John Wiley and Sons Australia |
Graduate capabilities & intended learning outcomes
01. Discuss, analyse and comprehend the role of developing a strategic plan for staging community events
- Activities:
- Media Release
- Related graduate capabilities and elements:
- Writing(Writing)
- Creative Problem-solving(Creative Problem-solving)
02. Orally demonstrate the process of developing a strategic plan for staging community events
- Activities:
- Group Presentation
- Related graduate capabilities and elements:
- Speaking(Speaking)
- Teamwork(Teamwork)
- Ethical Awareness(Ethical Awareness)
03. Analyse, in written form, the importance of the triple bottom line approach and its application to developing a strategic plan for staging a community event
- Activities:
- Group Strategic Report
- Related graduate capabilities and elements:
- Writing(Writing)
- Creative Problem-solving(Creative Problem-solving)
- Teamwork(Teamwork)
04. Discuss, in written form, the need for event managers to draw on relevant and topical frameworks, theories and issues in the planning and design of community events
- Activities:
- Group Strategic Report
- Related graduate capabilities and elements:
- Writing(Writing)
- Creative Problem-solving(Creative Problem-solving)
- Teamwork(Teamwork)
05. Orally demonstrate ethical awareness as it applies to the planning, design and staging of a community event
- Activities:
- Group Presentation
- Related graduate capabilities and elements:
- Teamwork(Teamwork)
- Ethical Awareness(Ethical Awareness)
Subject options
Select to view your study options…
Bendigo, 2015, Semester 2, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorElspeth Frew
Class requirements
Lecture/SeminarWeek: 31 - 43
One 3.0 hours lecture/seminar per week on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| Media Release | 1,000 words | 20 | 01 |
| Presentation (Group) | 20 minutes | 30 | 02, 04 |
| Report (Group) | 2,000 words for each student in the group | 50 | 03, 05 |
Melbourne, 2015, Semester 2, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorElspeth Frew
Class requirements
LectureWeek: 31 - 43
One 1.0 hours lecture other recurrence on weekdays during the day from week 31 to week 43 and delivered via blended.
SeminarWeek: 31 - 43
One 2.0 hours seminar other recurrence on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % | ILO* |
|---|---|---|---|
| Media Release | 1,000 words | 20 | 01 |
| Presentation (Group) | 20 minutes | 30 | 02, 04 |
| Report (Group) | 2,000 words for each student in the group | 50 | 03, 05 |