bua5bam bus analysis and modelling
BUSINESS ANALYSIS AND MODELLING
BUA5BAM
2014
Credit points: 15
Subject outline
This subject aims to provide you with a strong foundation in quantitative skills for effective managerial decision-making. Throughout the subject the emphasis will be continually on two main areas: learning conceptual knowledge through modelling and problem-solving (using manual and computer application software) and critical thinking through application of these models in case analysis and discussion. Quantitative techniques and concepts have had a dramatic impact on managerial decision-making in finance, marketing and operations by assisting the manager in the process of making scientific, informed and rational decisions. It is common for decision makers in the modern business world to be overwhelmed by the vast amounts of data that accumulate on customers, products, markets and internal operations. It is therefore important that they familiarize themselves and become comfortable and competent in data analysis and modelling tools.
FacultyFaculty of Business, Economics and Law
Credit points15
Subject Co-ordinatorKok-Boon Oh
Available to Study Abroad StudentsYes
Subject year levelYear Level 5 - Masters
Exchange StudentsYes
Subject particulars
Subject rules
Prerequisites Students must be enrolled in LMMBA or HZMBHA or LMMBAH or LMMBAA or LZFABA to do this subject.
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Special conditionsN/A
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Quantitative Analysis for Management | Prescribed | Render, B., Stair, R.M. and Hanna, M.E. | 11TH EDN, PEARSON EDUCATION INTERNATIONAL, 2009. |
Subject options
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City Campus, 2014, Semester 1, Night
Overview
Online enrolmentYes
Maximum enrolment size60
Enrolment information Hanoi University agreement stipulates maximum of 60 students Cohort recruitment is capped at 60
Subject Instance Co-ordinatorKok-Boon Oh
Class requirements
SeminarWeek: 10 - 22
One 3.0 hours seminar per week on any day including weekend at night from week 10 to week 22 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % |
|---|---|---|
| 2 hour final examination | 40 | |
| Group research assignment (5000 words, 2,500 per student, 2 students per group) | 40 | |
| Individual in-class case study presentation (10 mins) | 10 | |
| Individual in-class written and oral problem solving exercise | 10 |
City Campus, 2014, Semester 2, Night
Overview
Online enrolmentYes
Maximum enrolment size60
Enrolment information Hanoi University agreement stipulates maximum of 60 students Cohort recruitment is capped at 60
Subject Instance Co-ordinatorKok-Boon Oh
Class requirements
SeminarWeek: 31 - 43
One 3.0 hours seminar per week on any day including weekend at night from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % |
|---|---|---|
| 2 hour final examination | 40 | |
| Group research assignment (5000 words, 2,500 per student, 2 students per group) | 40 | |
| Individual in-class case study presentation (10 mins) | 10 | |
| Individual in-class written and oral problem solving exercise | 10 |
Vietnam, 2014, Week 25-32, Day
Overview
Online enrolmentNo
Maximum enrolment size60
Enrolment information Hanoi University agreement stipulates maximum of 60 students Cohort recruitment is capped at 60
Subject Instance Co-ordinatorKok-Boon Oh
Class requirements
SeminarWeek: 25 - 32
One 3.0 hours seminar other recurrence on weekdays during the day from week 25 to week 32 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % |
|---|---|---|
| 2 hour final examination | 40 | |
| Group research assignment (5000 words, 2,500 per student, 2 students per group) | 40 | |
| Individual in-class case study presentation (10 mins) | 10 | |
| Individual in-class written and oral problem solving exercise | 10 |