SPORTS ECONOMICS

ECO3EOS

Not currently offered

Credit points: 15

Subject outline

The aim of this subject is to identify the constraints and opportunities that will affect the ability of sports to survive in an increasingly competitive, global marketplace. Particular emphasis will be placed on examinations of both North American and European professional sports, as well as indigenous games, such as Australian Rules football. Topics covered will include: labour markets in various sports, including the effectiveness of regulations such as player drafts and salary caps, the ways in which sports have coped with recent substantial increases in revenue and costs; the identification of the market for particular sports and the extent of competition within those markets; and the extent to which the commercialisation of sport is inconsistent with the traditions and cultures of individual sports.

SchoolLa Trobe Business School

Credit points15

Subject Co-ordinatorLiam Lenten

Available to Study Abroad/Exchange StudentsYes

Subject year levelYear Level 3 - UG

Available as ElectiveNo

Learning ActivitiesLecture case studies and other exercises, tutorial questions and discussions, use of short videos and other media material

Capstone subjectNo

Subject particulars

Subject rules

PrerequisitesBUS1BUE OR ECO1DSM OR ECO1IMI

Co-requisitesN/A

Incompatible subjectsN/A

Equivalent subjectsN/A

Quota Management StrategyN/A

Quota-conditions or rulesN/A

Special conditionsN/A

Minimum credit point requirementN/A

Assumed knowledgeN/A

Readings

Sports Economics

Resource TypePrescribed

Resource RequirementN/A

AuthorFort, R.D.

Year2010

Edition/Volume3rd. ed

PublisherPEARSON-PRENTICE HALL, UPPER SADDLE RIVER, N.J.

ISBN9780136066026

Chapter/article titleN/A

Chapter/issueN/A

URLN/A

Other descriptionN/A

Source locationN/A

The economics of sports

Resource TypePrescribed

Resource RequirementN/A

AuthorLeeds, M. and von Allmen, P.

Year2011

Edition/Volume4

PublisherPEARSON EDUCATION , BOSTON

ISBN978-0138009298

Chapter/article titleN/A

Chapter/issueN/A

URLN/A

Other descriptionN/A

Source locationN/A

Career Ready

Career-focusedNo

Work-based learningNo

Self sourced or Uni sourcedN/A

Entire subject or partial subjectN/A

Total hours/days requiredN/A

Location of WBL activity (region)N/A

WBL addtional requirementsN/A

Graduate capabilities & intended learning outcomes

Graduate Capabilities

Intended Learning Outcomes

01. Analyse the role played by Governments at various levels in the sports industry, such as regulation and/or funding of sporting teams, events and stadia, as it applies to policy
02. Apply microeconomic concepts to the sports economics industry such as: demand, elasticity, total revenue and marginal revenue to undertake critical analyses of the sports industry
03. Communicate verbally (and do so effectively the curriculum material of the subject as dictated by the ILOs above
04. Comprehend various objectives in sports that are different from simple 'profit-maximisation', and apply one of these objectives (win-maximisation to evaluate how different outcomes are produced
05. Critique some alternative regulatory policies that a league may put into place in order to increase competitive balance between teams, and describing some of the side-effects that they may generate
06. Explain why variation in revenue between teams is a major source of competitive imbalance between teams on the field, and hence tension between teams
07. Interpret diagrams and analyse economic models relating standard economic tools to explain the economic behaviour of sports teams and leagues

Subject options

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