COMMUNICATING DIGITAL MEDICINE
DIG5CDM
2021
Credit points: 15
Subject outline
The advent of digital media, social media and mobile technologies has changed the way in which health information is disseminated, and how healthcare organisations communicate with patients and the public. Patients increasingly search, share and create information about their health on their smartphones, the Internet and social media. Digital platforms can be powerful tools for communicating health-related and medication-related information to diverse populations quickly and effectively, motivating patients and the community to choose healthy lifestyles. We have sacrificed communication skills for the ability to connect in the world of digital medicine. It is essential that managers in the healthcare sector develop the fundamental skills to communicate strategically and effectively in the digital age to internal and external stakeholders, such as healthcare professionals, other medical staff and patients. In this subject, appropriate communication strategies and techniques to manage your professional relationships will be examined. You will examine how basic communication skills can impact healthcare and the world of digital medicine.
SchoolPsychology and Public Health
Credit points15
Subject Co-ordinatorKevin Yap
Available to Study Abroad/Exchange StudentsYes
Subject year levelYear Level 5 - Masters
Available as ElectiveNo
Learning ActivitiesN/A
Capstone subjectNo
Subject particulars
Subject rules
PrerequisitesN/A
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Quota Management StrategyN/A
Quota-conditions or rulesN/A
Special conditionsSubject will only run with a minimum number of students.
Minimum credit point requirementN/A
Assumed knowledgeN/A
Readings
The Elements of Style: Classic Edition (2018): With Editors Notes, New Chapters & Study Guide
Resource TypeRecommended
Resource RequirementN/A
AuthorWilliam Strunk Jr, Richard De A'Morelli
Year2018
Edition/VolumeN/A
PublisherSpectrum Ink
ISBNN/A
Chapter/article titleN/A
Chapter/issueN/A
URLN/A
Other descriptionN/A
Source locationN/A
The Elements of Grammar: The Essential Guide to Refining and Improving Grammar
Resource TypeRecommended
Resource RequirementN/A
AuthorMargaret D Shertzer
Year2001
Edition/VolumeN/A
PublisherBarnes & Noble Books
ISBNN/A
Chapter/article titleN/A
Chapter/issueN/A
URLN/A
Other descriptionN/A
Source locationN/A
Beyond persuasion: Communication Strategies for Healthcare Managers in the Digital Age
Resource TypePrescribed
Resource RequirementN/A
AuthorPatricia Parsons
Year2014
Edition/VolumeN/A
PublisherUniv of Toronto Pr
ISBNN/A
Chapter/article titleN/A
Chapter/issueN/A
URLN/A
Other descriptionN/A
Source locationN/A
Digital Health Communication Toolkit
Resource TypePrescribed
Resource RequirementN/A
AuthorMariam Siddiqui, Linda Squiers, Jon Poehlman, Ishu Kataria
Year2019
Edition/VolumeN/A
PublisherRTI International
ISBNN/A
Chapter/article titleN/A
Chapter/issueN/A
URLN/A
Other descriptionN/A
Source locationN/A
Reclaiming Conversation: The Power of Talk in a Digital Age
Resource TypePrescribed
Resource RequirementN/A
AuthorSherry Turkle
Year2016
Edition/VolumeN/A
PublisherPenguin Books
ISBNN/A
Chapter/article titleN/A
Chapter/issueN/A
URLN/A
Other descriptionN/A
Source locationN/A
Career Ready
Career-focusedNo
Work-based learningNo
Self sourced or Uni sourcedN/A
Entire subject or partial subjectN/A
Total hours/days requiredN/A
Location of WBL activity (region)N/A
WBL addtional requirementsN/A
Graduate capabilities & intended learning outcomes
Graduate Capabilities
Intended Learning Outcomes
Subject options
Select to view your study options…
Melbourne (Bundoora), 2021, Semester 1, Blended
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Subject Instance Co-ordinatorKevin Yap
Class requirements
Lecture/SeminarWeek: 10 - 22
One 2.00 h lecture/seminar per week on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
WorkShopWeek: 10 - 22
One 3.00 h workshop per week on weekdays during the day from week 10 to week 22 and delivered via face-to-face.
Assessments
| Assessment element | Category | Contribution | Hurdle | % | ILO* |
|---|---|---|---|---|---|
| Individual assignment (2000 word equivalent) e.g. Essay, reflection journal, report, social media channel | N/A | N/A | No | 30 | SILO1, SILO2 |
| Oral presentation (1500 words equivalent) ~30 mins presentation per student (e.g. role-play, debate, talk, etc) | N/A | N/A | No | 30 | SILO1, SILO2 |
| Group project & presentation (3000 words equivalent per student) e.g. Developing strategic communication plans | N/A | N/A | No | 40 | SILO1, SILO3, SILO4 |