VISUAL ANALYTICS

BUS5VA

2021

Credit points: 15

Subject outline

As data becomes ever more complex to analyse, the need for tools to help integrate the user's knowledge and inference capability into the analytical process becomes important. In analytics, this is generally referred to as visualisation, which this subject will cover in detail from various perspectives, for example, temporal, spatial, spatial-temporal, multi-variate, text/documents, graphs and networks, and more. These perspectives will be covered with various business applications in mind including, statistical and summary reporting, trends spotting and projections, process capture, and real-time reporting. These applications will be discussed with reference to various visual analytics frameworks and theories as well as case examples.

SchoolLa Trobe Business School

Credit points15

Subject Co-ordinatorJojo Wong

Available to Study Abroad/Exchange StudentsYes

Subject year levelYear Level 5 - Masters

Available as ElectiveNo

Learning ActivitiesLectures, workshops and assignments.

Capstone subjectNo

Subject particulars

Subject rules

Prerequisites Students must have completed (BUS5PB or BUS5DWR) or Students must be admitted in one of the following courses: SMDS, HMSA, HGSA

Co-requisitesN/A

Incompatible subjectsN/A

Equivalent subjectsN/A

Quota Management StrategyMerit based quota management

Quota-conditions or rulesBy the order of application to subject coordinator.

Special conditionsN/A

Minimum credit point requirementN/A

Assumed knowledgeN/A

Readings

The Visual Organization: Data Visualization, Big Data, and the Quest for Better Decisions

Resource TypeRecommended

Resource RequirementN/A

AuthorSimon

Year2016

Edition/Volume1st

PublisherWiley

ISBN9781118858349

Chapter/article titleN/A

Chapter/issueN/A

URLN/A

Other descriptionN/A

Source locationN/A

Effective Data Visualization: The Right Chart for the Right Data

Resource TypeRecommended

Resource RequirementN/A

AuthorStephanie Evergreen

Year2019

Edition/Volume2nd

PublisherSAGE

ISBN9781544350882

Chapter/article titleN/A

Chapter/issueN/A

URLN/A

Other descriptionN/A

Source locationN/A

Tableau Your Data!: Fast and Easy Visual Analysis with Tableau Software

Resource TypeRecommended

Resource RequirementN/A

AuthorMurray

Year2013

Edition/Volume1st

PublisherWiley

ISBN978 111 861 204 0

Chapter/article titleN/A

Chapter/issueN/A

URLN/A

Other descriptionN/A

Source locationN/A

Career Ready

Career-focusedNo

Work-based learningNo

Self sourced or Uni sourcedN/A

Entire subject or partial subjectN/A

Total hours/days requiredN/A

Location of WBL activity (region)N/A

WBL addtional requirementsN/A

Graduate capabilities & intended learning outcomes

Graduate Capabilities

Intended Learning Outcomes

01. Interpret the importance of visualisation as a means to address information overload for managers and consumers of analytics
02. Inspect the visualisation framework in a variety of business problems
03. Evaluate the appropriate visualisation techniques for a variety of business problems
04. Apply the appropriate tools to visualise the data and analytical results for each given user requirement
05. Appraise the various visualisation decisions across the entire solution process for a given problem

Subject options

Select to view your study options…

Start date between: and    Key dates

City Campus, 2021, Semester 1, Night

Overview

Online enrolmentYes

Maximum enrolment size120

Subject Instance Co-ordinatorJojo Wong

Class requirements

Lecture/WorkshopWeek: 10 - 22
One 3.00 h lecture/workshop per week on weekdays at night from week 10 to week 22 and delivered via face-to-face.

Assessments

Assessment elementCommentsCategoryContributionHurdle% ILO*

One individual Assignment, Critical evaluation of visualisation techniques (1000 words)

N/AAssignmentIndividualNo20 SILO1, SILO3

One individual Assignment, Quantitative and descriptive visualisation design (2000 words)

N/AAssignmentIndividualNo40 SILO2, SILO3, SILO4, SILO5

One individual Assignment, Advanced visualisation design (2000 words)

N/AAssignmentIndividualNo40 SILO2, SILO3, SILO4, SILO5

City Campus, 2021, Semester 2, Night

Overview

Online enrolmentYes

Maximum enrolment size120

Subject Instance Co-ordinatorJojo Wong

Class requirements

Lecture/WorkshopWeek: 31 - 43
One 3.00 h lecture/workshop per week on weekdays at night from week 31 to week 43 and delivered via face-to-face.

Assessments

Assessment elementCommentsCategoryContributionHurdle% ILO*

One individual Assignment, Critical evaluation of visualisation techniques (1000 words)

N/AAssignmentIndividualNo20 SILO1, SILO3

One individual Assignment, Quantitative and descriptive visualisation design (2000 words)

N/AAssignmentIndividualNo40 SILO2, SILO3, SILO4, SILO5

One individual Assignment, Advanced visualisation design (2000 words)

N/AAssignmentIndividualNo40 SILO2, SILO3, SILO4, SILO5