stc3icm strategic communication issues and crisis management
STRATEGIC COMMUNICATION ISSUES AND CRISIS MANAGEMENT
STC3ICM
2020
Credit points: 15
Subject outline
Issues and crisis management provides the theoretical and practical strategies and tactics for effective communication during a major issue or crisis. Issue management is a prominent communication practice aiming for reputation protection in an increasingly complex and interconnected world. Crisis management is the process by which an organisation such as a government, corporation or not-for-profit deals with a major event that threatens to harm the viability and or reputation of an organisation. A series of case studies will focus on the history, and developments in issue and crisis management in a social media age while examining practical and innovative ways these issues can be managed. It will encompass the development of emerging crisis situations such as cyber-crime and terrorism.
SchoolHumanities and Social Sciences
Credit points15
Subject Co-ordinatorMark Civitella
Available to Study Abroad/Exchange StudentsYes
Subject year levelYear Level 3 - UG
Available as ElectiveNo
Learning ActivitiesN/A
Capstone subjectNo
Subject particulars
Subject rules
Prerequisites STC1ISC or STC2SCR or STC2SCP or STC1CAM or enrolled in Bachelor of Cybersecurity (SBCY) or Bachelor of Cybersecurity/Bachelor of Psychological Science (SZCYPS) Or students enrolled in Bachelor Of Media Communication (Sports Journalism)
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Quota Management StrategyN/A
Quota-conditions or rulesN/A
Special conditionsN/A
Minimum credit point requirementN/A
Assumed knowledgeN/A
Career Ready
Career-focusedNo
Work-based learningNo
Self sourced or Uni sourcedN/A
Entire subject or partial subjectN/A
Total hours/days requiredN/A
Location of WBL activity (region)N/A
WBL addtional requirementsN/A
Graduate capabilities & intended learning outcomes
Graduate Capabilities
Intended Learning Outcomes
Subject options
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Melbourne (Bundoora), 2020, Semester 2, Blended
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Subject Instance Co-ordinatorMark Civitella
Class requirements
LectureWeek: 31 - 43
One 1.00 hour lecture per week on weekdays during the day from week 31 to week 43 and delivered via blended.
TutorialWeek: 31 - 43
One 2.00 hours tutorial per week on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
Assessment element | Category | Contribution | Hurdle | % | ILO* |
---|---|---|---|---|---|
Crisis Response Management Essay (1200-word equivalent) | N/A | N/A | No | 30 | SILO2, SILO3, SILO4, SILO5, SILO6 |
Crisis Simulation/Roleplay Report (1600-word equivalent) | N/A | N/A | No | 40 | SILO1, SILO5, SILO6 |
Issues Management Response Essay (1200-word equivalent) | N/A | N/A | No | 30 | SILO2, SILO3, SILO4, SILO5, SILO6 |