SPORT FUNDING AND SPONSORSHIP
MGT3SFS
Not currently offered
Credit points: 15
Subject outline
This subject examines the role of sponsorship in the continued survival of professional and amateur sport. It looks at how these partnerships must be designed to create win-win situations for all parties and how sport organisations (sponsees) must service this relationship. Students will be provided with the practical and theoretical knowledge to source funding (sponsorship and government) to support their organisational sport activities. Students will also gain hands-on experience preparing grant applications and sponsorship proposals and develop an appreciation of sponsorship theory and strategy as it applies to the competitive sport marketplace.
School: La Trobe Business School (Pre 2022)
Credit points: 15
Subject Co-ordinator: Greg Dingle
Available to Study Abroad/Exchange Students: Yes
Subject year level: Year Level 3 - UG
Available as Elective: No
Learning Activities: N/A
Capstone subject: No
Subject particulars
Subject rules
Prerequisites: MGT1FOM OR BUS1BUF OR MKT1MDP
Co-requisites: N/A
Incompatible subjects: THS2SFS
Equivalent subjects: N/A
Quota Management Strategy: N/A
Quota-conditions or rules: N/A
Special conditions: N/A
Minimum credit point requirement: N/A
Assumed knowledge: N/A
Learning resources
The Sponsorship Seeker's toolkit
Resource Type: Book
Resource Requirement: Prescribed
Author: Skildum,R and Grey, A
Year: 2007
Edition/Volume: 3RD EDN
Publisher: MCGRAW-HILL
ISBN: N/A
Chapter/article title: N/A
Chapter/issue: N/A
URL: N/A
Other description: N/A
Source location: N/A
Career Ready
Career-focused: No
Work-based learning: No
Self sourced or Uni sourced: N/A
Entire subject or partial subject: N/A
Total hours/days required: N/A
Location of WBL activity (region): N/A
WBL addtional requirements: N/A