BUSINESS RESEARCH METHODS
BUS5BRM
Not currently offered
Credit points: 15
Subject outline
This subject provides a critical engagement with business research methods, and considers both quantitative and qualitative approaches to research. It provides students with skills required to undertake empirical, archival, descriptive, and analytical research in business contexts. Report, thesis writing, and presentation skills are also considered.
School: La Trobe Business School (Pre 2022)
Credit points: 15
Subject Co-ordinator: Greg Jamieson
Available to Study Abroad/Exchange Students: Yes
Subject year level: Year Level 5 - Masters
Available as Elective: No
Learning Activities: Critical thinking, problem-solving skills, problem solving assignments, presentation skills, write a research topic analysis
Capstone subject: Yes
Subject particulars
Subject rules
Prerequisites: Student must have 75% WAM before enrolling in this subject
Co-requisites: N/A
Incompatible subjects: N/A
Equivalent subjects: N/A
Quota Management Strategy: N/A
Quota-conditions or rules: N/A
Special conditions: N/A
Minimum credit point requirement: N/A
Assumed knowledge: N/A
Learning resources
Business Research Methods
Resource Type: Book
Resource Requirement: Prescribed
Author: Zikmund, W.G
Year: 2012
Edition/Volume: 9th
Publisher: THOMSON, OHIO (LATEST EDITION)
ISBN: 9781111826925
Chapter/article title: N/A
Chapter/issue: N/A
URL: N/A
Other description: N/A
Source location: N/A
Research Design in Social Research
Resource Type: Book
Resource Requirement: Prescribed
Author: De Vaus, D
Year: 2002
Edition/Volume: N/A
Publisher: SAGE LONDON
ISBN: : 9780761953470
Chapter/article title: N/A
Chapter/issue: N/A
URL: N/A
Other description: N/A
Source location: N/A
Career Ready
Career-focused: No
Work-based learning: No
Self sourced or Uni sourced: N/A
Entire subject or partial subject: N/A
Total hours/days required: N/A
Location of WBL activity (region): N/A
WBL addtional requirements: N/A