BUA5BRM
BUSINESS RESEARCH METHODS
BUA5BRM
Not currently offered
Credit points: 15
Subject outline
In this subject you will gain an overview of business research methods. It will provide an entry point for MBA students. You will also be provided with the first steps towards understanding research methods for Masters by Research and PhD students. You will gain the fundamental tools to undertake empirical, archival, descriptive, and analytical research within the business context. You will learn about both quantitative and qualitative research methods as deemed to be appropriate for the nature of your project. Report and thesis writing, as well as presentation skills will also be included.
SchoolLa Trobe Business School
Credit points15
Subject Co-ordinatorGeraldine Kennett
Available to Study Abroad StudentsYes
Subject year levelYear Level 5 - Masters
Exchange StudentsYes
Subject particulars
Subject rules
Prerequisites Enrolment in LMMBA; must have completed all core subjects. Requires subject co-ordinator's approval.
Co-requisitesN/A
Incompatible subjects MGT5BRM
Equivalent subjects MGT5BRM
Special conditionsN/A
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Business Research Methods | Recommended | Zikmund, W.G. | THOMSON, OHIO (LATEST EDITION) |
| Readings | Research methods for business and social science | Prescribed | Adams, J., Khan, H., and Raeside, R. | SAGE Publications |
| Readings | Qualitative data analysis. An Introduction | Recommended | Grbich, C., 2011 | SAGE Publications |
Graduate capabilities & intended learning outcomes
01. Critically evaluate existing research literature to identify research gaps and articulate appropriate research aims and questions
- Activities:
- In-class activities and assessments.
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
02. Compare and contrast various research methodologies
- Activities:
- In-class activities
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
03. Assess ethical considerations of research
- Activities:
- In-class activities and assessments
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Personal and Professional Skills(Ethical behaviour)
04. Justify a research idea through the development and presentation of a research proposal
- Activities:
- In-class activities and assessments
- Related graduate capabilities and elements:
- Literacies and Communication Skills(Writing,Speaking)
- Literacies and Communication Skills(Writing,Speaking)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Inquiry and Analytical Skills(Critical Thinking,Creative Problem-solving,Inquiry/Research)
- Personal and Professional Skills(Ethical behaviour)
Subject options
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