BUSINESS RESEARCH METHODS

BUA5BRM

Not currently offered

Credit points: 15

Subject outline

In this subject you will gain an overview of business research methods. It will provide an entry point for MBA students. You will also be provided with the first steps towards understanding research methods for Masters by Research and PhD students. You will gain the fundamental tools to undertake empirical, archival, descriptive, and analytical research within the business context. You will learn about both quantitative and qualitative research methods as deemed to be appropriate for the nature of your project. Report and thesis writing, as well as presentation skills will also be included.

SchoolLa Trobe Business School

Credit points15

Subject Co-ordinatorGeraldine Kennett

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules

Prerequisites Enrolment in LMMBA; must have completed all core subjects. Requires subject co-ordinator's approval.

Co-requisitesN/A

Incompatible subjects MGT5BRM

Equivalent subjects MGT5BRM

Special conditionsN/A

Readings

Resource TypeTitleResource RequirementAuthor and YearPublisher
ReadingsBusiness Research MethodsRecommendedZikmund, W.G.THOMSON, OHIO (LATEST EDITION)
ReadingsResearch methods for business and social sciencePrescribedAdams, J., Khan, H., and Raeside, R.SAGE Publications
ReadingsQualitative data analysis. An IntroductionRecommendedGrbich, C., 2011SAGE Publications

Graduate capabilities & intended learning outcomes

01. Critically evaluate existing research literature to identify research gaps and articulate appropriate research aims and questions

Activities:
In-class activities and assessments.
Related graduate capabilities and elements:
Literacies and Communication Skills (Writing,Speaking)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)

02. Compare and contrast various research methodologies

Activities:
In-class activities
Related graduate capabilities and elements:
Literacies and Communication Skills (Writing,Speaking)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)

03. Assess ethical considerations of research

Activities:
In-class activities and assessments
Related graduate capabilities and elements:
Literacies and Communication Skills (Writing,Speaking)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Personal and Professional Skills (Ethical behaviour)

04. Justify a research idea through the development and presentation of a research proposal

Activities:
In-class activities and assessments
Related graduate capabilities and elements:
Literacies and Communication Skills (Writing,Speaking)
Literacies and Communication Skills (Writing,Speaking)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Inquiry and Analytical Skills (Critical Thinking,Creative Problem-solving,Inquiry/Research)
Personal and Professional Skills (Ethical behaviour)

Subject options

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