MANAGING INNOVATION IN ORGANIZATIONS

MGT5MIO

2015

Credit points: 15

Subject outline

Innovation is the key to gaining and maintaining a competitive advantage in the business world. This unit provides a systematic approach to the strategies and processes that underlie successful innovation in goods and services. Using the latest research on the process and practice of innovation, underpinned by an extensive use of site visits to local organizations and the use of case study material, we focus on market, organizational and technological issues in innovation management.

SchoolLa Trobe Business School

Credit points15

Subject Co-ordinatorVanessa Ratten

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules

PrerequisitesN/A

Co-requisitesN/A

Incompatible subjectsN/A

Equivalent subjectsN/A

Special conditionsN/A

Graduate capabilities & intended learning outcomes

01. Engaging with radical, continuous and discontinuous innovation.

Activities:
Case based seminar and team exercises on models of innovations and on capturing the benefits of innovation and learnings from innovation.
Related graduate capabilities and elements:
Inquiry/ Research (Inquiry/ Research)
Critical Thinking (Critical Thinking)

02. Understand the concept and application of open Innovation - challenges and rewards

Activities:
Case seminar , team exercises and final assignment dealing with all the changing landscape of innovation, optimising collaboration, obstacles on a corporate and personal level, the forms and pervasiveness of open innovation
Related graduate capabilities and elements:
Information Literacy (Information Literacy)
Writing (Writing)
Inquiry/ Research (Inquiry/ Research)
Critical Thinking (Critical Thinking)

03. Understanding innovation as a competitive advantage

Activities:
Case based seminars and team and written exercises to explore the impact of innovation on corporate performance: product or service innovation, process innovation, position innovation inclduing changes in the context in which the products/services are introduced to examine Developing an innovation strategy, sources of innovation and innovation networks. Decision making under uncertainty.
Related graduate capabilities and elements:
Writing (Writing)
Information Literacy (Information Literacy)
Critical Thinking (Critical Thinking)
Inquiry/ Research (Inquiry/ Research)

04. Understanding innovation models and strategies

Activities:
Case based seminars and presentation approach to building the innovation case, to creating new products and services and to guide the exploitation of new ventures
Related graduate capabilities and elements:
Writing (Writing)
Critical Thinking (Critical Thinking)
Inquiry/ Research (Inquiry/ Research)
Information Literacy (Information Literacy)

05. Understanding the scope of innovation

Activities:
Case based discussion, team exercises and lectures to explore the definition, concepts, history of innovation management. This will include understanding innovation as a competitive advantage, what innovation is and why it matters to build the argument for innovation as a core business product
Related graduate capabilities and elements:
Information Literacy (Information Literacy)
Writing (Writing)
Critical Thinking (Critical Thinking)
Inquiry/ Research (Inquiry/ Research)

Subject options

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Start date between: and    Key dates

City Campus, 2015, Semester 1, Night

Overview

Online enrolmentYes

Maximum enrolment size40

Enrolment information Space constraints TBA

Subject Instance Co-ordinatorVanessa Ratten

Class requirements

Lecture Week: 10 - 22
One 3.0 hours lecture per week on any day including weekend at night from week 10 to week 22 and delivered via face-to-face.

Assessments

Assessment elementComments% ILO*
1,500-word individual assignment35 01, 02, 03, 04, 05
2,500-word innovation management strategy/plan40 01, 02, 03, 04, 05
group presentation (10 min per student)25 01, 02, 03, 04, 05