BUSINESS RESEARCH METHODS

BUA5BRM

Not currently offered

Credit points: 15

Subject outline

This subject will provide an overview of business research methods. It will provide an entry point for MBA students. The subject also provides the first steps towards understanding research methods for Masters by Research and PhD students. The subject will provide the student with fundamental tools to undertake empirical, archival, descriptive, and analytical research within the business context. The subject will include both quantitative and qualitative research methods as deemed to be appropriate for the nature of the student project. Report and thesis writing, as well as presentation skills will also be included

SchoolLa Trobe Business School

Credit points15

Subject Co-ordinatorAmalia Di Iorio

Available to Study Abroad StudentsYes

Subject year levelYear Level 5 - Masters

Exchange StudentsYes

Subject particulars

Subject rules

Prerequisites Enrolment in LMMBA; must have completed BUA5PSD, BUA5FMA, BUA5VED and BUA5MGT

Co-requisitesN/A

Incompatible subjectsN/A

Equivalent subjectsN/A

Special conditions The University reserves the right to offer this subject in other modes including seminars, lectures, and block mode or modes using electronic technologies. When offered in different modes, assessment schemes may also be varied.

Readings

Resource TypeTitleResource RequirementAuthor and YearPublisher
ReadingsBusiness Research MethodsPrescribedZikmund, W.G.THOMSON, OHIO (LATEST EDITION)
ReadingsResearch Design in Social ResearchPrescribedDe Vaus, D.SAGE LONDON 2002

Graduate capabilities & intended learning outcomes

01. Demonstrate critical thinking skills that enhance research process

Activities:
Development of a research plan that will demonstrate critical thinking and problem solving skills
Related graduate capabilities and elements:
Critical Thinking (Critical Thinking)

02. Demonstrate problem solving skills that enhance research process

Activities:
In-class problem solving assignments will demonstrate complexity of problem environments and the variety of problem solving approaches and methods
Related graduate capabilities and elements:
Creative Problem-solving (Creative Problem-solving)

03. Describe and critically apply various research methodologies as they pertain to ethical scientific enquiry

Activities:
Develop appropriate topic analysis with detailed methodological content
Related graduate capabilities and elements:
Inquiry/ Research (Inquiry/ Research)
Ethical Awareness (Ethical Awareness)

04. Present topic analysis verbally

Activities:
Improve presentation skills for delivering research plan and methods and learn how to defend plans and methods against critical review
Related graduate capabilities and elements:
Speaking (Speaking)

05. Write a research- based topic analysis

Activities:
Write research topic analysis
Related graduate capabilities and elements:
Writing (Writing)

Subject options

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