vpa3ad6 applied design 6
APPLIED DESIGN 6
VPA3AD6
2014
Credit points: 15
Subject outline
Presentation of design artwork: technical considerations, pre-press, print-ready art and file preparation for print reproduction is the focus of this subject. Some project material will be taken to print. Projects include preparation of design material appropriate for professional presentation and client review submission. Aspects of billing, client liaison and production management are investigated.
FacultyFaculty of Humanities & Social Sciences
Credit points15
Subject Co-ordinatorGeoff Hocking
Available to Study Abroad StudentsYes
Subject year levelYear Level 3 - UG
Exchange StudentsYes
Subject particulars
Subject rules
Prerequisites VPA3AD5
Co-requisitesN/A
Incompatible subjectsN/A
Equivalent subjectsN/A
Special conditions Digital and print studies are offered to alternative groups each semester
Learning resources
Readings
| Resource Type | Title | Resource Requirement | Author and Year | Publisher |
|---|---|---|---|---|
| Readings | Corporate identity: making business study visible through design, | Recommended | Olins, W. 1990 | HARVARD BUSINESS SCHOOL PRESS |
| Readings | Graphic style: from Victorian to Post-modern, | Recommended | Heller S. and Chwast, S. 1998 | THAMES AND HUDSON |
| Readings | The end of print: the graphic design of David Carson, | Recommended | Carson, D. and Blackwell, L. 1995 | LAURENCE KING |
Subject options
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Bendigo, 2014, Semester 2, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorGeoff Hocking
Class requirements
LectureWeek: 31 - 43
One 1.0 hours lecture other recurrence on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
PracticalWeek: 31 - 43
One 2.0 hours practical other recurrence on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % |
|---|---|---|
| Collaborative artwork: pre-press, book production, imposition, binding (800 word equivalent) | 20 | |
| Document presentation: signage design (1200 word equivalent) | 30 | |
| Folio presentation: A3 documentation (400 word equivalent) | 10 | |
| Folio presentation: Banner (400 word equivalent) | 10 | |
| Folio presentation: Book Page (200 word equivalent) | 5 | |
| Folio presentation: Business Card (200 word equivalent) | 5 | |
| Limited color art preparation line printing (400 word equivalent) | 10 | |
| Pre-press work & turn art preparation (400 word equivalent) | 10 |
Mildura, 2014, Semester 2, Day
Overview
Online enrolmentYes
Maximum enrolment sizeN/A
Enrolment information
Subject Instance Co-ordinatorNeil Fettling
Class requirements
LectureWeek: 31 - 43
One 1.0 hours lecture other recurrence on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
PracticalWeek: 31 - 43
One 2.0 hours practical other recurrence on weekdays during the day from week 31 to week 43 and delivered via face-to-face.
Assessments
| Assessment element | Comments | % |
|---|---|---|
| Collaborative artwork: pre-press, book production, imposition, binding (800 word equivalent) | 20 | |
| Document presentation: signage design (1200 word equivalent) | 30 | |
| Folio presentation: A3 documentation (400 word equivalent) | 10 | |
| Folio presentation: Banner (400 word equivalent) | 10 | |
| Folio presentation: Book Page (200 word equivalent) | 5 | |
| Folio presentation: Business Card (200 word equivalent) | 5 | |
| Limited color art preparation line printing (400 word equivalent) | 10 | |
| Pre-press work & turn art preparation (400 word equivalent) | 10 |