Event management

Be a future leader in the events sector with the practical skills, specialist knowledge and innovative strategies to run and manage effective events.

Event management at La Trobe

Develop fundamental business skills, while focusing on negotiation and interaction skills, critical thinking, communication and human interaction. We produce future leaders with the knowledge and skills needed for effective event management.

Whether your sights are set on profit making or community building, working at an international organisation or contributing at a local level, you’ll be ready to meet high standards of professional excellence as soon as you enter the workforce. You will:

  • Learn about the management and delivery of sports, music, arts and cultural events, community festivals, meetings, conferences, exhibitions and tradeshows.
  • Get a solid business degree by studying accounting, marketing, business law, tourism, project management, entrepreneurship and economics.
  • Study with industry leaders in Melbourne, the internationally recognised events capital of Australia and home to a $1 billion events industry.

Put your practical skills to the test. As an events management student, you’ll enrol into our Event Planning subject and plan a major fundraising event in your third-year. You’ll work with classmates to develop a strategic plan and work to the budget allocated to you. Over the years, our students have raised more than $1,000,000 for our charity partners.

Career opportunities

A qualification in event management is your key to working in varied positions across all sectors. You could consider working in areas abd roles such as:

  • conference management
  • corporate client services
  • destination marketing manager
  • event management
  • general manager
  • marketing officer
  • media.

Courses

Local students

NB: The ATARs published here are a guide, based on the most recent intake, and can change from year to year. These are Clearly-in ATARs, meaning applicants with scores equivalent to, or higher than the quoted ATAR, were made an offer.

2017 - apply now

Bachelor of Business (Event Management)
Duration :
3 years full-time or part-time equivalent
Semester starts :
February, July and November
Campus/ATAR*:
Melbourne 52.85
Year
2017
About this course
Become a leader in the special events sector through this course. We offer a combination of practical skills and business theory, teaching you how to make effective project management decisions.

Your subjects will cover management, marketing, economics, business law, accounting and finance, along with specialised event management studies that give you the skills you need to plan and organise festivals and community events.

This course also develops your knowledge of sustainability issues and how they affect the organisation of community events. We place a particular focus on the development of entrepreneurship, which is vital for the promotion and success of professional, sporting, cultural and community events.

To build practical experience, you'll have the chance to plan, deliver and evaluate student-led events on and off campus, and work with our industry partners throughout your degree.

Nine elective subjects allow you to complete a second major in a business discipline such as marketing, sport management or international business, a language, an international student exchange, or any other eight-subject major offered at the University. Alternatively, you could complete one or two four-subject minors such as social media or marketing, or a selection of individual elective subjects, including an international study tour or intern subjects.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
Career opportunities
Our graduates have broad-ranging employment opportunities in fields such as event operations, venues and destinations management, community events, and in professional event management organisations.
Prerequisite
VCE Units 3 and 4: a study score of at least 25 in English (EAL) or at least 20 in English other than EAL.
NB: Meeting minimum prerequisites does not guarantee an offer of a place. Entry into all La Trobe courses is based on competitive selection and there may be limited places available.
Year 12 and non-year 12 extra requirements
Applicants may wish to provide other documentation in support of their application. Non-Year 12 applicants must complete and submit a VTAC Personal Statement online for other information to be considered during the selection process e.g. details on work experience or reasons for applying.
Subject bonus
A study score of 25 in any Business equals 4 aggregate points per study. A study score of 20 in any LOTE equals 4 aggregate points per study. Overall maximum of 12 points.
How to apply
Apply now to start in Semester 2, 2017.

To find out more about this course and studying at La Trobe:
- ask us a question
- chat online
- visit our FAQ page
- connect with us on Facebook, Twitter or Instagram
- call us on 1300 135 045.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:
Bachelor of Business (Event Management/Marketing)
Duration :
3 years full-time or part-time equivalent
Semester starts :
February, July and November
Campus/ATAR*:
Bendigo N/A
Melbourne 50.05
Year
2017
About this course
Combine business studies with event management and marketing knowledge, gaining the skills you need to promote, organise and manage events.

The first year of this course introduces you to a range of essential business disciplines such as accounting, economics and finance. You'll also take an introductory events management subject along with an introductory marketing subject.

Through your event management major, you'll develop the skills you need to plan and organise festivals and community events, as well as develop your knowledge of sustainability in event planning and management. We place a particular focus on developing your entrepreneurship skills, which are vital for the promotion and success of professional, sporting, cultural and community events.

Through your marketing major, you'll learn how to define and communicate effective marketing strategies and gain an understanding of brands and brand management, advertising and sales promotion. You'll also gain the market research skills necessary to find opportunities for successful events.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
Career opportunities
Our graduates go on to work as planners, organisers and facilitators for events, conferences and festivals. You could find work in corporate and non-profit organisations, small businesses or local communities.
Professional recognition
Graduates of the Bachelor of Business (Event Management/Marketing) may apply for membership with Meetings and Events Australia. Membership may be subject to additional or ongoing requirements beyond completion of the degree. Please contact the relevant professional body for details.
Prerequisite
VCE Units 3 and 4: a study score of at least 25 in English (EAL) or at least 20 in English other than EAL.
NB: Meeting minimum prerequisites does not guarantee an offer of a place. Entry into all La Trobe courses is based on competitive selection and there may be limited places available.
Year 12 and non-year 12 extra requirements
Applicants may wish to provide other documentation in support of their application. Non-Year 12 applicants must complete and submit a VTAC Personal Statement online for other information to be considered during the selection process e.g. details on work experience or reasons for applying.
Subject bonus
A study score of 25 in any Business equals 4 aggregate points per study. A study score of 20 in any LOTE equals 4 aggregate points per study. Overall maximum of 12 points.
Additional information
You can study this course through our Regional Reward. Learn more.
How to apply
Apply now to start in Semester 2, 2017.

To find out more about this course and studying at La Trobe:
- ask us a question
- chat online
- visit our FAQ page
- connect with us on Facebook, Twitter or Instagram
- call us on 1300 135 045.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:

2018

Bachelor of Business (Event Management)
Duration :
3 years full-time or part-time equivalent
Semester starts :
March, July, November
Campus/ATAR*:
Melbourne 52.85
Year
2018
About this course
Become a leader in the special events sector through this course. We offer a combination of practical skills and business theory, teaching you how to make effective project management decisions.

Your subjects will cover management, marketing, economics, business law, accounting and finance, along with specialised event management studies that give you the skills you need to plan and organise festivals and community events.

This course also develops your knowledge of sustainability issues and how they affect the organisation of community events. We place a particular focus on the development of entrepreneurship, which is vital for the promotion and success of professional, sporting, cultural and community events.

To build practical experience, you'll have the chance to plan, deliver and evaluate student-led events on and off campus, and work with our industry partners throughout your degree.

Nine elective subjects allow you to complete a second major in a business discipline such as marketing, sport management or international business, a language, an international student exchange, or any other eight-subject major offered at the University. Alternatively, you could complete one or two four-subject minors such as social media or marketing, or a selection of individual elective subjects, including an international study tour or intern subjects.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
Career opportunities
Our graduates have broad-ranging employment opportunities in fields such as event operations, venues and destinations management, community events, and in professional event management organisations.
Prerequisite
VCE Units 3 and 4: a study score of at least 25 in English (EAL) or at least 20 in English other than EAL.
NB: Meeting minimum prerequisites does not guarantee an offer of a place. Entry into all La Trobe courses is based on competitive selection and there may be limited places available.
Year 12 and non-year 12 extra requirements
Applicants may wish to provide other documentation in support of their application. Non-Year 12 applicants must complete and submit a VTAC Personal Statement online for other information to be considered during the selection process e.g. details on work experience or reasons for applying.
Subject bonus
A study score of 25 in any Business equals 4 aggregate points per study. A study score of 20 in any LOTE equals 4 aggregate points per study. Overall maximum of 12 points.
How to apply
Applications for 2018 will open later this year. Please note that you can only apply direct to La Trobe if you've not already applied through VTAC for any course.

Please note: VTAC applications cannot be withdrawn in order to submit a direct application. The same selection criteria and entry standards are applied to VTAC and direct applications.

To find out more about this course and studying at La Trobe:
- ask us a question
- chat online
- visit our FAQ page
- connect with us on Facebook, Twitter or Instagram
- call us on 1300 135 045.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:
Bachelor of Business (Event Management/Marketing)
Duration :
3 years full-time or part-time equivalent
Semester starts :
March, July, November
Campus/ATAR*:
Bendigo N/A
Melbourne 50.05
Year
2018
About this course
Combine business studies with event management and marketing knowledge, gaining the skills you need to promote, organise and manage events.

The first year of this course introduces you to a range of essential business disciplines such as accounting, economics and finance. You'll also take an introductory events management subject along with an introductory marketing subject.

Through your event management major, you'll develop the skills you need to plan and organise festivals and community events, as well as develop your knowledge of sustainability in event planning and management. We place a particular focus on developing your entrepreneurship skills, which are vital for the promotion and success of professional, sporting, cultural and community events.

Through your marketing major, you'll learn how to define and communicate effective marketing strategies and gain an understanding of brands and brand management, advertising and sales promotion. You'll also gain the market research skills necessary to find opportunities for successful events.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
Career opportunities
Our graduates go on to work as planners, organisers and facilitators for events, conferences and festivals. You could find work in corporate and non-profit organisations, small businesses or local communities.
Professional recognition
Graduates of the Bachelor of Business (Event Management/Marketing) may apply for membership with Meetings and Events Australia. Membership may be subject to additional or ongoing requirements beyond completion of the degree. Please contact the relevant professional body for details.
Prerequisite
VCE Units 3 and 4: a study score of at least 25 in English (EAL) or at least 20 in English other than EAL.
NB: Meeting minimum prerequisites does not guarantee an offer of a place. Entry into all La Trobe courses is based on competitive selection and there may be limited places available.
Year 12 and non-year 12 extra requirements
Applicants may wish to provide other documentation in support of their application. Non-Year 12 applicants must complete and submit a VTAC Personal Statement online for other information to be considered during the selection process e.g. details on work experience or reasons for applying.
Subject bonus
A study score of 25 in any Business equals 4 aggregate points per study. A study score of 20 in any LOTE equals 4 aggregate points per study. Overall maximum of 12 points.
Additional information
You can study this course through our Regional Reward. Learn more.
How to apply
Applications for 2018 will open later this year. Please note that you can only apply direct to La Trobe if you've not already applied through VTAC for any course.

Please note: VTAC applications cannot be withdrawn in order to submit a direct application. The same selection criteria and entry standards are applied to VTAC and direct applications.

To find out more about this course and studying at La Trobe:
- ask us a question
- chat online
- visit our FAQ page
- connect with us on Facebook, Twitter or Instagram
- call us on 1300 135 045.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:

Want to know more?

Feel free to ask us a question about any course for local students.

Fees and scholarships

Undergraduate courses are Commonwealth Supported Places (CSP) for eligible Australian and New Zealand citizens. The domestic fee calculator can be used to calculate the cost of subjects this year.

There is also a wide range of scholarships available for local students.

International students

2017 - apply now

Bachelor of Business (Event Management) (072274M)

Duration :
3 years
Semester starts :
February, July and November
Annual Tuition Fee (A$) :
26 500
Campus
Melbourne
Year
2017
About this course
Become a leader in the special events sector through this course. We offer a combination of practical skills and business theory, teaching you how to make effective project management decisions.

Your subjects will cover management, marketing, economics, business law, accounting and finance, along with specialised event management studies that give you the skills you need to plan and organise festivals and community events.

This course also develops your knowledge of sustainability issues and how they affect the organisation of community events. We place a particular focus on the development of entrepreneurship, which is vital for the promotion and success of professional, sporting, cultural and community events.

To build practical experience, you'll have the chance to plan, deliver and evaluate student-led events on and off campus, and work with our industry partners throughout your degree.

Nine elective subjects allow you to complete a second major in a business discipline such as marketing, sport management or international business, a language, an international student exchange, or any other eight-subject major offered at the University. Alternatively, you could complete one or two four-subject minors such as social media or marketing, or a selection of individual elective subjects, including an international study tour or intern subjects.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
English Language Requirements
Successful completion of English for Further Studies Advanced Stage 5B certificate at undergraduate (EFS5 (60%) UG) level conducted by La Trobe Melbourne; for more information please visit the La Trobe Melbourne website.

IELTS (Academic) score of 6.0 with no individual band score less than 6.0;

TOEFL Paper-based Test - a minimum overall score of 550 with a score of 5 or more in the Test of Written English;

TOEFL Internet-based Test - a minimum overall score of 60 with a minimum for SLR 18; W 22;

La Trobe Melbourne Foundation Studies: 60 per cent final result in a course;

English as the language of instruction in tertiary studies may be accepted. Please note: English as the language of instruction in previous study will not be accepted as a basis of admission (English) for courses where the approved test score requirement is above an IELTS 6.5 with no band score lower than 6.0.

Pearson Test of English (Academic) (PTE): a minimum score of 57 with no communicative skill score less than 50.

Cambridge Certificate of Advanced English (CAE): a grade of B or higher.

Cambridge Certificate of Proficiency in English (CPE): a pass grade of C or higher;

or approved international equivalent.
Academic entry requirements
LTM Foundation Studies - 60
Aust. Yr 12 (ATAR) 2015 (indicative only) - 50.4
International Baccalaureate - 24
GCE A Levels - 7
HKDSE - 2 x Level 4
Sri Lankan A Levels - CCC
STPM - 8
Norway Upper Secondary Certificate - 3.5
Sweden Slutbetyg - G
All Indian Sen SC (Best 5 Subjects) - 60
Vietnam (Year 12) - 8
Indonesia (SMA) - 7.5
GAC Cert. IV - GPA 2.6
GAOKAO - see: the website

If you do not meet these entry requirements you might be interested in La Trobe's Foundation Studies and Diploma Programs, which provide an alternative pathway to La Trobe's undergraduate programs. For more information please visit the La Trobe Melbourne website.

NB: The scores above are indicative only and may change based on the number of applications received and places available. Achieving the above listed scores does not guarantee an offer of a place.
Subject prerequisite
Units 3 and 4: a study score of at least 25 in English (EAL) or 20 in any other English. Applicants with comparable qualifications will be considered.
Career opportunities
Our graduates have broad-ranging employment opportunities in fields such as event operations, venues and destinations management, community events, and in professional event management organisations.
How to apply
Apply now or ask us a question if you need more help. You can also call us on +61 3 9627 4805.

Please apply through VTAC if youre completing your VCE or International Baccalaureate (IB) in Victoria, or apply through UAC if youre completing your HSC or IB in New South Wales.

Do you have an excellent academic record? If you're a full-fee paying student, you may be eligible for a La Trobe College Excellence Scholarship and receive up to a 25% reduction on your course fees.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:

Bachelor of Business (Event Management/Marketing) (072766B)

Duration :
3 years
Semester starts :
February, July and November
Annual Tuition Fee (A$) :
26 500
Campus
Bendigo, Melbourne
Year
2017
About this course
Combine business studies with event management and marketing knowledge, gaining the skills you need to promote, organise and manage events.

The first year of this course introduces you to a range of essential business disciplines such as accounting, economics and finance. You'll also take an introductory events management subject along with an introductory marketing subject.

Through your event management major, you'll develop the skills you need to plan and organise festivals and community events, as well as develop your knowledge of sustainability in event planning and management. We place a particular focus on developing your entrepreneurship skills, which are vital for the promotion and success of professional, sporting, cultural and community events.

Through your marketing major, you'll learn how to define and communicate effective marketing strategies and gain an understanding of brands and brand management, advertising and sales promotion. You'll also gain the market research skills necessary to find opportunities for successful events.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
English Language Requirements
Successful completion of English for Further Studies Advanced Stage 5B certificate at undergraduate (EFS5 (60%) UG) level conducted by La Trobe Melbourne; for more information please visit the La Trobe Melbourne website.

IELTS (Academic) score of 6.0 with no individual band score less than 6.0;

TOEFL Paper-based Test - a minimum overall score of 550 with a score of 5 or more in the Test of Written English;

TOEFL Internet-based Test - a minimum overall score of 60 with a minimum for SLR 18; W 22;

La Trobe Melbourne Foundation Studies: 60 per cent final result in a course;

English as the language of instruction in tertiary studies may be accepted. Please note: English as the language of instruction in previous study will not be accepted as a basis of admission (English) for courses where the approved test score requirement is above an IELTS 6.5 with no band score lower than 6.0.

Pearson Test of English (Academic) (PTE): a minimum score of 57 with no communicative skill score less than 50.

Cambridge Certificate of Advanced English (CAE): a grade of B or higher.

Cambridge Certificate of Proficiency in English (CPE): a pass grade of C or higher;

or approved international equivalent.
Academic entry requirements
LTM Foundation Studies - 60
Aust. Yr 12 (ATAR) 2015 (indicative only) - Melbourne: 50.1, Bendigo: 50.4
International Baccalaureate - 24
GCE A Levels - 7
HKDSE - 2 x Level 4
Sri Lankan A Levels - CCC
STPM - 8
Norway Upper Secondary Certificate - 3.5
Sweden Slutbetyg - G
All Indian Sen SC (Best 5 Subjects) - 60
Vietnam (Year 12) - 8
Indonesia (SMA) - 7.5
GAC Cert. IV - GPA 2.6
GAOKAO - see: the website

If you do not meet these entry requirements you might be interested in La Trobe's Foundation Studies and Diploma Programs, which provide an alternative pathway to La Trobe's undergraduate programs. For more information please visit the La Trobe Melbourne website.

NB: The scores above are indicative only and may change based on the number of applications received and places available. Achieving the above listed scores does not guarantee an offer of a place.
Subject prerequisite
Units 3 and 4: a study score of at least 25 in English (EAL) or 20 in any other English. Applicants with comparable qualifications will be considered.
Professional recognition
Graduates of the Bachelor of Business (Event Management/Marketing) (072766B) may apply for membership with Meetings and Events Australia. Membership may be subject to additional or ongoing requirements beyond completion of the degree. Please contact the relevant professional body for details.
Career opportunities
Our graduates go on to work as planners, organisers and facilitators for events, conferences and festivals. You could find work in corporate and non-profit organisations, small businesses or local communities.
How to apply
Apply now or ask us a question if you need more help. You can also call us on +61 3 9627 4805.

Please apply through VTAC if youre completing your VCE or International Baccalaureate (IB) in Victoria, or apply through UAC if youre completing your HSC or IB in New South Wales.

Do you have an excellent academic record? If you're a full-fee paying student, you may be eligible for a La Trobe College Excellence Scholarship and receive up to a 25% reduction on your course fees.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:

2018

Bachelor of Business (Event Management) (072274M)

Duration :
3 years
Semester starts :
March, July, November
Annual Tuition Fee (A$) :
29 000
Campus
Melbourne
Year
2018
About this course
Become a leader in the special events sector through this course. We offer a combination of practical skills and business theory, teaching you how to make effective project management decisions.

Your subjects will cover management, marketing, economics, business law, accounting and finance, along with specialised event management studies that give you the skills you need to plan and organise festivals and community events.

This course also develops your knowledge of sustainability issues and how they affect the organisation of community events. We place a particular focus on the development of entrepreneurship, which is vital for the promotion and success of professional, sporting, cultural and community events.

To build practical experience, you'll have the chance to plan, deliver and evaluate student-led events on and off campus, and work with our industry partners throughout your degree.

Nine elective subjects allow you to complete a second major in a business discipline such as marketing, sport management or international business, a language, an international student exchange, or any other eight-subject major offered at the University. Alternatively, you could complete one or two four-subject minors such as social media or marketing, or a selection of individual elective subjects, including an international study tour or intern subjects.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
English Language Requirements
Successful completion of English for Further Studies Advanced Stage 5B certificate at undergraduate (EFS5 (60%) UG) level conducted by La Trobe Melbourne; for more information please visit the La Trobe Melbourne website.

IELTS (Academic) score of 6.0 with no individual band score less than 6.0;

TOEFL Paper-based Test - a minimum overall score of 550 with a score of 5 or more in the Test of Written English;

TOEFL Internet-based Test - a minimum overall score of 60 with a minimum for SLR 18; W 22;

La Trobe Melbourne Foundation Studies: 60 per cent final result in a course;

English as the language of instruction in tertiary studies may be accepted. Please note: English as the language of instruction in previous study will not be accepted as a basis of admission (English) for courses where the approved test score requirement is above an IELTS 6.5 with no band score lower than 6.0.

Pearson Test of English (Academic) (PTE): a minimum score of 57 with no communicative skill score less than 50.

Cambridge Certificate of Advanced English (CAE): a grade of B or higher.

Cambridge Certificate of Proficiency in English (CPE): a pass grade of C or higher;

or approved international equivalent.
Academic entry requirements
LTM Foundation Studies - 60
Aust. Yr 12 (ATAR) 2015 (indicative only) - 50.4
International Baccalaureate - 24
GCE A Levels - 7
HKDSE - 2 x Level 4
Sri Lankan A Levels - CCC
STPM - 8
Norway Upper Secondary Certificate - 3.5
Sweden Slutbetyg - G
All Indian Sen SC (Best 5 Subjects) - 60
Vietnam (Year 12) - 8
Indonesia (SMA) - 7.5
GAC Cert. IV - GPA 2.6
GAOKAO - see: the website

If you do not meet these entry requirements you might be interested in La Trobe's Foundation Studies and Diploma Programs, which provide an alternative pathway to La Trobe's undergraduate programs. For more information please visit the La Trobe Melbourne website.

NB: The scores above are indicative only and may change based on the number of applications received and places available. Achieving the above listed scores does not guarantee an offer of a place.
Subject prerequisite
Units 3 and 4: a study score of at least 25 in English (EAL) or 20 in any other English. Applicants with comparable qualifications will be considered.
Career opportunities
Our graduates have broad-ranging employment opportunities in fields such as event operations, venues and destinations management, community events, and in professional event management organisations.
How to apply
Applications for 2018 will open later this year. You can ask us a question if you need more help. You can also call us on +61 3 9627 4805.

Please apply through VTAC if youre completing your VCE or International Baccalaureate (IB) in Victoria, or apply through UAC if youre completing your HSC or IB in New South Wales.

Do you have an excellent academic record? If you're a full-fee paying student, you may be eligible for a La Trobe College Excellence Scholarship and receive up to a 25% reduction on your course fees.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:

Bachelor of Business (Event Management/Marketing) (072766B)

Duration :
3 years
Semester starts :
March, July, November
Annual Tuition Fee (A$) :
29 000
Campus
Bendigo, Melbourne
Year
2018
About this course
Combine business studies with event management and marketing knowledge, gaining the skills you need to promote, organise and manage events.

The first year of this course introduces you to a range of essential business disciplines such as accounting, economics and finance. You'll also take an introductory events management subject along with an introductory marketing subject.

Through your event management major, you'll develop the skills you need to plan and organise festivals and community events, as well as develop your knowledge of sustainability in event planning and management. We place a particular focus on developing your entrepreneurship skills, which are vital for the promotion and success of professional, sporting, cultural and community events.

Through your marketing major, you'll learn how to define and communicate effective marketing strategies and gain an understanding of brands and brand management, advertising and sales promotion. You'll also gain the market research skills necessary to find opportunities for successful events.

Our unique industry Professors of Practice work within this course to improve course curriculum, student learning experience, and engage with industry and business.
English Language Requirements
Successful completion of English for Further Studies Advanced Stage 5B certificate at undergraduate (EFS5 (60%) UG) level conducted by La Trobe Melbourne; for more information please visit the La Trobe Melbourne website.

IELTS (Academic) score of 6.0 with no individual band score less than 6.0;

TOEFL Paper-based Test - a minimum overall score of 550 with a score of 5 or more in the Test of Written English;

TOEFL Internet-based Test - a minimum overall score of 60 with a minimum for SLR 18; W 22;

La Trobe Melbourne Foundation Studies: 60 per cent final result in a course;

English as the language of instruction in tertiary studies may be accepted. Please note: English as the language of instruction in previous study will not be accepted as a basis of admission (English) for courses where the approved test score requirement is above an IELTS 6.5 with no band score lower than 6.0.

Pearson Test of English (Academic) (PTE): a minimum score of 57 with no communicative skill score less than 50.

Cambridge Certificate of Advanced English (CAE): a grade of B or higher.

Cambridge Certificate of Proficiency in English (CPE): a pass grade of C or higher;

or approved international equivalent.
Academic entry requirements
LTM Foundation Studies - 60
Aust. Yr 12 (ATAR) 2015 (indicative only) - Melbourne: 50.1, Bendigo: 50.4
International Baccalaureate - 24
GCE A Levels - 7
HKDSE - 2 x Level 4
Sri Lankan A Levels - CCC
STPM - 8
Norway Upper Secondary Certificate - 3.5
Sweden Slutbetyg - G
All Indian Sen SC (Best 5 Subjects) - 60
Vietnam (Year 12) - 8
Indonesia (SMA) - 7.5
GAC Cert. IV - GPA 2.6
GAOKAO - see: the website

If you do not meet these entry requirements you might be interested in La Trobe's Foundation Studies and Diploma Programs, which provide an alternative pathway to La Trobe's undergraduate programs. For more information please visit the La Trobe Melbourne website.

NB: The scores above are indicative only and may change based on the number of applications received and places available. Achieving the above listed scores does not guarantee an offer of a place.
Subject prerequisite
Units 3 and 4: a study score of at least 25 in English (EAL) or 20 in any other English. Applicants with comparable qualifications will be considered.
Professional recognition
Graduates of the Bachelor of Business (Event Management/Marketing) (072766B) may apply for membership with Meetings and Events Australia. Membership may be subject to additional or ongoing requirements beyond completion of the degree. Please contact the relevant professional body for details.
Career opportunities
Our graduates go on to work as planners, organisers and facilitators for events, conferences and festivals. You could find work in corporate and non-profit organisations, small businesses or local communities.
How to apply
Applications for 2018 will open later this year. You can ask us a question if you need more help. You can also call us on +61 3 9627 4805.

Please apply through VTAC if youre completing your VCE or International Baccalaureate (IB) in Victoria, or apply through UAC if youre completing your HSC or IB in New South Wales.

Do you have an excellent academic record? If you're a full-fee paying student, you may be eligible for a La Trobe College Excellence Scholarship and receive up to a 25% reduction on your course fees.
See Student Handbook for more details
The Handbook contains detailed course information designed for enrolled students, including course structures, electives and options.

The delivery of this course can vary between campuses. For detailed information please select the relevant campus:

How to apply?

Enquire now about any course for international students or find out how to apply.

Fees and scholarships

Estimated fees for international students are indicated for each course above. Fees are indicative only and set at 120 credit points per course, unless otherwise stated, and may vary depending on the number of credit points in which students enrol. Some courses may vary in credit point load and fees will be adjusted accordingly.

There is also a range of scholarships available for international students to assist students.

Student and graduate profiles

Find out about the experiences of one of our Event management students.

I’ve always loved running events and celebrations, and organising everything involved.

Ms Courtney Harris, Humanities and Social Sciences

La Trobe graduates

Where have graduates found work opportunities?

Our recent graduates have started their careers within mid-tier and local firms, the public sector and not-for-profit organisations, and have risen to high-level positions as company directors in commercial organisations such as:

  • National Australia Bank
  • Myer Australia
  • Crown Casino
  • Geelong Football Club.

How much can I earn?

The wage of an event management graduate can vary greatly based on your specialisation, position and organisation you find work in. Below is an estimation of the salary and career path of an event management graduate.

  • event management graduate $50,000 - $55,000 per year*
  • event manager $50,000 - $100,000 per year
  • corporate position or higher $90,000 + per year

*Average salary range for roles located in Melbourne and Sydney, as advertised on Seek, 2017

Industry links

What are industry links?

Industry links are organisations that work with us to shape our curriculum and provide partnership and placement opportunities. We look for strong links with industry, schools, community groups and other stakeholders to ensure you develop the best theoretical and practical skills required in your chosen career.

How do industry links affect me?

Our business industry links consider La Trobe graduates for internships, placements and employment opportunities, as they know our teaching and content standards. Our business industry links include:

  • 3M
  • CPA Australia
  • Drake
  • Oxford University Press
  • RACV
  • Rio Tinto
  • Westpac Banking Corporation
  • Telstra
  • Victoria Police
  • Manta group
  • Melbourne Water

Find out more about La Trobe Business School.

Alternative pathways

Are there alternative pathways into an event management courses?

Going straight from school to university isn't an option for everyone. If you have not completed year 12, didn't get the score you needed or are working on ways to transition into tertiary education, we have options for you.

  • Aspire Program - Be recognised for the difference you make. Refer to dates to see if your eligible for an early offer.
  • Course transfer - Start your studies in one business course and apply for transfers into another. *
  • Tertiary Enabling Program - Successfully complete our 17-week program and improve you academic results to be eligible for a range of courses.
  • Work Recognition Program - If you are over 21 years of age, you may be eligible to gain entry into a Bachelor of Business based on your work experience.
  • Diploma in Business - Successfully complete a Diploma in Business at one of our regional campuses and transfer into second year of the Bachelor of Business.
  • La Trobe Melbourne - Successfully complete a Diploma in Business with our pathway provider, and get guaranteed entry into a second year of our Bachelor of Business.
  • TAFE diplomas - Do a relevant course and get Advance Standing for your prior learning.**
  • * Other than Bachelor of Politics, Philosophy and Economics of Bachelor of Laws.
    ** Minimum Weighted Average Mark (WAM) required for entry into some courses. You may also be eligible for Advance Standing

    If you'd like some more information, contact our future students team on:

  • T: 1300 135 045
  • W: Future Students website
  • Enquire online: Ask La Trobe
  • Or see alternative course pathways.

Our event management staff

Experience the business industry in the classroom. You’ll learn from academics and Professors of Practice who have expertise across a range of industries and sectors. Our staff work with industry to:

  • link our courses with industry
  • design industry-relevant curriculum
  • reflect best practice nationally and globally through lectures, workshops and executive programs.

View staff in event management or view all staff from the College of Arts, Social Sciences and Commerce.

Placement opportunities

Be career ready. Extend your learning beyond the classroom by testing your knowledge in a ’real world’ role. Create your industry network and gain practical skills through Work Integrated Learning (WIL) and placement subjects. Work with your course coordinator to find opportunities that best suit your skills and interests. Previous students have found internship opportunities within organisations such as:

  • Bendigo Writers Festival
  • Midsumma Carnival
  • Melbourne Exhibition Centre
  • Crown Casino

Refer to course specifics above to see what placement opportunities exist for you

International study opportunities

Give your qualification an global edge with international study. As a part of La Trobe Business School, you may be eligible for a number of opportunities, including study tours and international exchange. Previous International Study Programs have visited:

  • China
  • Indonesia
  • Vietnam
  • Europe.

Contact us

International students

Local students

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