La Trobe Business School

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Culture has specific consequences for cognition, emotion, and motivation, such that culture affects construal of the self, of others, levels of independence or interdependence influencing individual experience. There are a number of specialists in Marketing who specialise in cross cultural cognition.

Potential PhD topics

The School will consider any research topic that interests potential PhD students; however, students will benefit from researching in areas that align with the School's strengths.  Please contact the Faculty to discuss your PhD topic.