Department of Marketing and Tourism and Hospitality
The Department of Marketing and Tourism and Hospitality is a world-leader in research. La Trobe is the only university in Victoria and one of only four Australia-wide awarded 'above world standard' in the 2011 Excellence in Research (ERA) awards.
The Department is home to a highly respected community of researchers who are international leaders in their areas.
Research specialisations
- Consumer behaviour
- Cross cultural cognition
- Destination marketing and competitiveness
- Film induced tourism and tourism and media
- Tourism destination development and community development
- Tourism policy and planning
- Tourist motivations
- Wine, culture, heritage, cycle, battlefield, festival and event tourism
Study options
Our staff
Our academic staff are dedicated and experienced experts in the field, committed to producing relevant research and strong student learning outcomes.